COOP Beverage Works, the wholly owned subsidiary of craft brewery COOP Ale Works and makers of SONIC Hard Beverages, announced teaming up with Tampico Beverages to launch TAMPICO Hard Punch, rolling out across the United States.
TAMPICO Hard Punch now is available for adults of legal drinking age, just in time for the warmer weather months, the company says.
“We are thrilled to partner with Tampico Beverages to create the TAMPICO Hard Punch beverage line that brings a new flavor-forward twist to the market,” said Ryan Stump, vice president of business operations at COOP Beverage Works, in a statement. “Whether you are inviting friends over for dinner or lounging around in the comfort of your own home, TAMPICO Hard Punch will transport your taste buds to a tropical getaway and deliver a satisfying punch of flavor.”
Mark Kent, executive vice president of sales and marketing, Tampico Beverages, added: “Tampico Beverages has been rewarded with substantial brand awareness, and is respected for its tradition of success maintaining a category leadership position wherever it is available. We are excited to enter this growing category and provide adult consumers with the opportunity to enjoy the iconic Tampico flavors in a malt beverage.”
Inspired by the irresistible fruit flavors of TAMPICO, TAMPICO Hard Punch offers a bold and sweet experience in a flavored malt beverage, it says. The new go-to beverage is available in two distinct flavors: Citrus and Island. Citrus is a combination of orange, tangerine and lemon that creates a crisp, hard punch made to kick off any occasion with friends, it notes. Meanwhile, Island is a blend of pineapple, banana and orange, bringing back nostalgic flavors in the form of a vibrant hard punch, it adds.
At 8% ABV the new canned Punch is available in four-packs of 12-ounce cans and 24-ounce single-serve cans. TAMPICO Hard Punch can be found on shelves in select retailers in the following states: Alaska, Alabama, Arizona, California, Colorado, Georgia, Idaho, Illinois, Kansas, Michigan, Missouri, Mississippi, Nevada, New Mexico, New Jersey, New York, North Carolina, Oklahoma, Pennsylvania, Tennessee, Texas, Washington and Wisconsin.
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