Holla Spirits announced a bold refresh of its ready-to-drink Crush cocktail lineup, reinforcing the brand’s commitment to fun, flavor and quality, it says.
McDonald's USA, Chicago, announced it is building on consumers’ special connection to iconic drinks like Sprite, Diet Coke and Hi-C Orange with the launch of six new specialty drinks — three new Refreshers and three crafted sodas coming to restaurants nationwide, beginning May 6.
Waterloo Sparkling Water announced two all-new flavors, Banana Berry Bliss and Melon Medley, and the return of fan-favorite Lemon Italian Ice, now available year-round.
Crooked Pop, a spiked soda brand designed to bring transparency and clean ingredients to the beverage alcohol category, unveiled its signature lineup of hard sodas.
Launched in 2020, Culture Pop Soda has established itself as a better-for-you alternative to traditional sodas, packed with a juice blend and a probiotic blend.
Mike's Hard Lemonade, Chicago, unveiled its new platform “Made with Real Character” that celebrates individuality, imperfection and the power of showing up as you are.