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Home » hybrid beverages

Articles Tagged with ''hybrid beverages''

Coca-Cola Coffee

Coca-Cola releases breakthrough innovation: Coca-Cola with Coffee

RTD refreshment coffee beverage available nationwide in 3 flavors
January 25, 2021

The Coca-Cola Co., Atlanta, announced that its newest innovation ― Coca-Cola with Coffee ― has made its buzzed-about U.S. debut. 


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Monster Mango Loco

Nielsen honors Monster Energy’s Juice Monster Mango Loco as Breakthrough Innovator

Elevated juice blend reminiscent of “Dia De Los Muertos”
November 4, 2020

Monster Energy’s Juice Monster Mango Loco earned Nielsen’s BASES Top 25 Breakthrough Innovation honors in 2020 as a top CPG brand that has connected with consumers. 


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Monster and RISK

Monster Energy, Street Artist RISK partner for ‘Khaotic’ giveaway

Juice Monster unveils new flavors, car giveaway campaign
October 12, 2020

Monster Energy, Corona, Calif., has partnered with legendary street artist RISK in launching two new additions to its line of energy-infused, flavor-packed juices: Juice Monster Papillon and Khaotic. To celebrate the launch, Monster will give away a one-of-a-kind "Khaotic" classic car designed by RISK to one winner on Dec. 15. Monster also is offering 50 winners Juice Monster backpacks.


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Single-serve coffees
Category Focus

Pandemic bolsters in-home coffee consumption

Hybrid beverage trends driving RTD coffee innovation
jessica Jacobsen
Jessica Jacobsen
September 2, 2020
As the U.S. coffee market is adjusting to an increased work-from-home culture and a reduction of foodservice selections, in-home coffee consumption remains strong.
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Coca-Cola With Coffee

Coca-Cola With Coffee to roll out in 2021

Coca-Cola Insiders Club offers members early access
August 3, 2020

Coca-Cola North America, Atlanta, is giving consumers the chance to refresh their coffee routine and enjoy an exclusive first sip of the brand’s top innovation of 2021.


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The Coca-Cola Co. and PepsiCo

2020 State of the Beverage Industry: Carbonated soft drinks sees value sales up

Coronavirus stockpiling drove sale surges in March
June 24, 2020
Although volume sales of carbonated soft drinks have been down for years, the category continues to make gains in value sales.
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TRE

Talking Rain Elevate (TRE)

April 27, 2020

Talking Rain Beverage Co., creators of Sparkling Ice, introduced Talking Rain Elevate (TRE), a non-carbonated, multifunctional performance water. 


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Pepsi Cafe

Pepsi Café to make national debut in 2020

Sparkling beverage blends taste of coffee with Pepsi Cola
December 16, 2019

Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., announced the launch of Pepsi Café, a new beverage that blends the taste of coffee with Pepsi cola.


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Liv Tru Bottled Water

Performance beverage-makers tailor offerings to everyday consumers

Category sees more hybrid, cross-functional beverages
Taylor Karg - Beverage Industry
Taylor Karg
October 10, 2019
Many are turning to sports and performance beverages to help them keep up with the demand of their everyday lives.
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Bang, a brand of VPX Sports

Energy drinks continue steady growth

Hybrid RTD beverages containing caffeine, coffee flourish
Barbara Harfmann
August 9, 2019
In response to consumers who want more “pep in their step,” the energy drinks and mixes category is maintaining steady double-digit growth.
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