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Home » hybrid beverages

Articles Tagged with ''hybrid beverages''

Evolution Fresh Kombucha

Evolution Fresh Organic Kombucha

September 13, 2018

Evolution Fresh, a subsidiary of Starbucks Corp., launched a new line of Organic Kombucha drinks. 


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ZICO Coconut Water offers new entry points for consumers - Beverage Industry

ZICO Coconut Water offers new entry points for consumers

Coconut water projected to be $1.5B industry by 2020
jessica Jacobsen
Jessica Jacobsen
June 28, 2018
As one of the category leaders within the coconut water market, ZICO has seen the evolution of the market and its consumer base.
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IRI releases 2017 New Product Pacesetters

Beverages hold strong in Top 10 for convenience stores
April 17, 2018

Chicago-based Information Resources Inc. (IRI) announced last year’s most successful consumer packaged goods (CPG) launches in its 2017 New Product Pacesetters report, the CPG industry-recognized benchmark analysis of exceptional first-year new product sales success.


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Vitamins, minerals sought after in hybrid drinks

Price hinders non-hybrid drink consumers, research shows
jessica Jacobsen
Jessica Jacobsen
May 15, 2017
It’s no secret that consumers are demanding more from their food and beverages. More and more beverage-makers are answering this call by developing new products that blur category lines. Although these hybrid drinks are fulfilling the functional and refreshment needs of consumers, research from Mintel sheds light on what might be next for these emerging beverage options.
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Supplier’s Marketplace: September 2013

September 16, 2013

In response to a wave of lightweight closure solutions, Closure Systems International (CSI) released the Flex-Chuck, which offers a new approach to capping chuck design.


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Coconut water finds a home in the beverage market

jessica Jacobsen
Jessica Jacobsen
February 11, 2013

 In Fred Heatherton’s novelty song, “I’ve Got a Lovely Bunch of Coconuts,” the composer depicts a showman prodding people to play a game involving coconuts in order to make him rich.  


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Energy drinks adopt characteristics of other categories

Stephanie Cernivec
August 13, 2012

In the world of science fiction, fantasy and mythology, shape shifters have the ability to take on the appearance of another person, creature or entity. 


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