Bloom Nutrition, Austin, Texas, announced the launch of its latest innovation: Bloom Pop, a better-for-you soda where bold, bubbly flavor meets real gut health benefits, the company says.
PepsiCo’s recent acquisition of poppi reflects consumers growing interest in modern soda as evidenced by the segment’s double-digit growth from 2023 to 2024.
Halfday, Philadelphia, introduced a new limited-edition flavor: Tropical Tea. Crafted for summer, Tropical Tea delivers a blend of pineapple, passion fruit and guava.
Podcast interview with Mike Lombardo, co-founder of Halfday, highlights prebiotic benefits
May 26, 2025
In a conversation with Beverage Industry, Mike Lombardo, co-founder of Halfday, a better-for-you, gut-healthy iced tea brand, joins the podcast to discuss creation of the brand as well as its recent evolution.
Punch Pop showcases a can design that is a departure from poppi’s usual designs. Renowned artist Matthew Langille brought his signature bold, whimsical style to life on this limited-edition can.
To support the increasing demand for digestive health beverages, manufacturers are turning to a variety of ingredient solutions to craft these functional beverages.