As the ranch water cocktail trends upward, experts note that it has the potential to further drive tequila’s popularity, while leveraging the RTD boom.
Multi-brand beverage startup Romero Brands released three new boutique tequilas: Telsón Blanco Tequila, Telsón Reposado Tequila and Telsón Añejo Tequila.
In the midst of the launch of several new products, Tequila Cazadores offers an immersion experience highlighting the brand’s history, sustainability practices and the standards that go into its premium status.
Anteel Tequila released Blood Orange Blanco Tequila, a 100% blue weber agave tequila infused with all-natural flavorings from Tarocco blood oranges grown in Sicily, Italy.
1800 Tequila introduced a new ultra-premium expression: 1800 Cristalino, a clear and complex sipping tequila that merges the visual and the sensory, it says.