Owl’s Brew Boozy Tea announced the launch of its new variety pack, Happiest Hour, which includes two new flavors: Black Tea & Pineapple and Green Tea & Peach.
Over the past year, as many habits were disrupted, many new ones formed in their place. Due to the pandemic, drinking tea has become one of those new habits for many, as consumers seek functionality and immunity support from the teas they consume.
Celestial Seasonings, a brand of The Hain Celestial Group Inc., released Cold Brew Iced Tea, is a fresh take on iced tea that is available in five varieties.
The tea and RTD tea category offers diverse options for every style and taste, including bagged, bottled, hot, iced and cold brew along with black, green, herbal and kombucha varietals.
India’s tea industry has been severely impacted by the COVID-19 crisis, with upwards of 1 million tea estate farmers and owners facing hardships because of the failing crop, low cash flow and zero revenue, Vahdam Tea reports.
Beverage-makers and consumers alike are “singing the praises” of the healthful attributes of tea ingredients and revealing that there’s now more premium choices and categories utilizing these ingredients than ever before.