BERO releases Spider-Man cans

BERO is marking the release of Sony Pictures’ Spider-Man: Brand New Day with a limited-edition collection of Spider-Man: Brand New Day-inspired cans available exclusively at berobrewing.com and select movie theaters nationwide.
Timed to the film’s July 31 theatrical release, the collectible Kingston Golden Pils six-packs feature custom Spider-Man artwork at participating theaters, including Alamo Drafthouse and Studio Movie Grill, while supplies last.
For BERO, the collaboration represents a natural convergence of two passions that have helped shape its founding heritage. Since launching the brand, BERO has been built around elevating life’s biggest moments with a premium non-alcohol beer that invites everyone to be part of the occasion. The limited-edition cans bring that philosophy to one of the year’s most anticipated theatrical releases, giving moviegoers and fans another way to celebrate together long after the credits roll, the company says.
“BERO has always been about creating something people genuinely want to share with the people around them, and moments don’t get much bigger than the release of Spider-Man: Brand New Day,” said John Herman, CEO of BERO, in a statement. “Because the brand was founded by Tom, this collaboration feels incredibly authentic from the inside out. It’s a chance to honor an iconic chapter in his journey while inviting both longtime fans and new consumers to discover BERO through an experience that's rooted in entertainment, community and great beer.”
The limited-edition Spider-Man: Brand New Day inspired Kingston Golden Pils six-packs are nationwide while supplies last.
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