Crystal Light, a brand of The Kraft Heinz Co., Chicago, announced the launch of Crystal Light Vodka Refreshers, offering an alternative to hard seltzers and traditional vodka sodas.

Crafted in collaboration with Boston-based Barrel One Collective, Crystal Light Vodka Refreshers are a 77-calorie, zero-sugar beverage made with a blend of Crystal Light’s signature flavors, triple-filtered vodka and light carbonation, the company says. Launching with two fan-favorite flavors — Wild Strawberry and Lemonade — each Vodka Refresher is developed to deliver a slightly fizzy beverage, it notes.

“With tens of millions of social media videos showcasing creative ways to mix Crystal Light into cocktails, creating a delicious lower-calorie vodka refresher was a natural step for us,” said Jeremy Kross, director of beverage mixes at The Kraft Heinz Co., in a statement. “We’re bringing fans a ready-to-drink version in a new format — now with a light, refreshing twist — offering the same signature flavors they know and love.”

Featuring a 3.8% ABV, Crystal Light Vodka Refreshers will hit shelves this month at select retailers in the Northeast U.S. region in a four-pack for $9.99, with plans for a larger expansion, new flavors and multipack options in 2026, the company says.