Items Tagged with 'Vodka'

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Crystal Head Vodka - Onyx

Crystal Head Vodka - Onyx

October 14, 2020
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Known for its signature skull bottle, Crystal Head Vodka has launched Onyx, an agave-based vodka that comes in a glossy black bottle with a matching crest debossed cap to celebrate onyx crystals, it says.


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Alize Mango

Alizé Mango

July 29, 2020
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Alizé, imported by Kobrand Corp., recently announced the release of Alizé Mango, a French liqueur that infuses French vodka with passion fruit nectar and all-natural flavors.


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wine and spirits category Beverage Industry

How spirits brands are utilizing social media to tell their brand stories

While it seems hard to recall now, but there was a time when advertising focused on print, radio or TV ads. The rise of computers and other smart technology brought social media into the mix for marketers. In March, Beverage Industry looked at the social media stories for several beer brands. But this month, Brand Chorus, a division of New York-based TippingGardner, conducted a spirits StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view full-size infographic.