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Luminated Glazings helps beverage brands capture consumers’ attention

Neon-like illumination useful for signage, tumblers

Luminated Glazings LLC offers a patent-pending illuminated label technology to help the spirits and bottled water industries stand out on crowded shelves. - Beverage Industry
(Image courtesy of Luminated Glazings LLC)
October 17, 2018

Luminated Glazings LLC offers a patent-pending illuminated label technology to help the spirits and bottled water industries stand out on crowded shelves. Among the innovations are removable decals for edge-lit acrylic, glass, bottles and tumblers. Bob Saccomanno, a former aerospace engineer and developer of the technology, notes that this approach uses existing inks and printing equipment for cost-effective production runs. In addition, the label is optimized so that the graphics are equally vibrant whether the bottle glorifier is turned on or off, the company says. For example, a low profile glorifier can be placed at the front of a shelf, illuminating a bottle to catch consumers’ attention. The technology also stands out when the label is not illuminated, it adds. Many different markets can leverage the technology, including bottles containing clear spirits and water; tumblers and nightlights with branded imagery (sports teams, action heroes, etc.); custom signage providing a neon-like effect; lighted marker boards with custom company-specific imagery or with pre-printed removable decals. The company is embarking on a licensing campaign and licensing options are available.

Luminated Glazings LLC
Montville, N.J. 07045
973/727-8097
luminatedglazings.com

KEYWORDS: beverage marketing campaign glass bottles label design merchandising packaging design

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