Home » Keywords » merchandising

Items Tagged with 'merchandising'

ARTICLES

Southern Glazer’s Wine & Spirits beverage display. - Beverage Industry

Category management and merchandising embrace shopper data, technology

Virtual reality, NFC point of entry for in-store and online sales

Barbara Harfmann

May 28, 2019

No Comments

To help drive sales, retailers are placing varying beverage products in coolers near cash registers to drive impulse purchases.

Out-of-stocks remain costly for retailers

IRI offers AI solution to recapture lost dollars

Jessica Jacobsen

February 13, 2019

One Comment

According to Information Resources Inc. (IRI), out-of-stock products cost U.S. retailers approximately $47.4 billion each year.

Luminated Glazings LLC offers a patent-pending illuminated label technology to help the spirits and bottled water industries stand out on crowded shelves. - Beverage Industry

Luminated Glazings helps beverage brands capture consumers’ attention

Neon-like illumination useful for signage, tumblers

October 17, 2018

No Comments

Luminated Glazings LLC offers a patent-pending illuminated label technology to help the spirits and bottled water industries stand out on crowded shelves.

FrappaChata Iced Coffee - Beverage Industry

Analytics furthers category management across beverages

Beverage companies at all levels employing new strategies

May 16, 2018

No Comments

In today’s competitive beverage market, brand owners and retailers are seeing the value of micro-level insights to better understand how they can tap into consumers’ purchasing drivers while also producing a growing revenue model.

HEINEKEN USA segments channels, fosters retailer success

Millennials, Hispanics key demographic for brand

Barbara Harfmann

May 15, 2017

No Comments

Although category management and merchandising commonly are associated with shelf resets and assortment rationalization, for White Plains, N.Y.-based HEINEKEN USA, it is much more than that. The global beer company works to thoroughly understand its consumers’ beer-drinking occasions while building relationships with retailers that will drive long-term, sustainable customer loyalty, says Vikas Satyal, senior director of category development.

Category management, merchandising position products for success

End cap displays, shopper insights drive sales

Barbara Harfmann

May 10, 2017

No Comments

Although more than half of consumers have purchased milk, juice and/or carbonated soft drinks in the past 30 days, sales were stagnant during 2014-2015 with top categories struggling to grab consumer attention, according to Chicago-based Mintel’s June 2016 “Beverage Packaging Trends” report.

Meijer hosts Michigan-based craft brewers

Retailer’s commitment to local craft breweries creates $100MM-plus in economic impact, it says

October 27, 2016

No Comments

More than 20 years ago, Grand Rapids, Mich.-based Meijer began carrying its first craft brew. Today, the retailer remains committed to the growing industry and supporting up-and-coming local breweries across the Midwest, it says.

Understanding the costs of a beverage warehouse

Storage constitutes true warehousing

John Peter Koss

October 14, 2016

No Comments

From an operations perspective, a warehouse is more than just bricks and mortar or metal siding; it’s a day-to-day activity that handles zillions of beverage cases. But what does it cost to do that?

Coors Light, Kenny "The Jet" Smith renew Full Court Refresh

Quri releases merchandising data from Easter power period

May 16, 2016

No Comments

Sparkling Ice was the official sponsor of the High School Nation (HSN) Tour, which took place between March 28 and April 29. The HSN Tour is a music-and-arts festival that traveled to 25 high school campuses across the country and provided students with free entertainment, the company says.

Consumer trends change category management, merchandising

Health and wellness beverage trends drive in-store product selection

Amanda Del Buono

May 11, 2016

No Comments

It’s no secret that the beverage industry has evolved during the past decade or so. With new demands from consumers, beverage-makers have developed new products that provide function, low or no calories and flavor.

More Articles Tagged with 'merchandising'

Beverage Industry Magazine

2019 October

Beverage Industry’s October issue features a cover story on our 2019 Executive of the Year, Jim Koch of the Boston Beer Co. This issue also features a category focus on bottled water and the innovations that abound in flavored, functional and sparkling waters. The issue also includes an ingredient spotlight on the beloved chocolate ingredient as well as voice-picking solutions aimed at streamlining beverage warehouses. As usual, we rounded up the latest trends in products, packaging and ingredients.

Check back throughout the month for additional content.

View More Create Account

Design, CMS, Hosting & Web Development :: ePublishing