Premier Nutrition Corp. announced the October launch of PowerBar Clean Whey Protein Drinks to its portfolio. PowerBar Clean Whey Protein Drinks are made with 15 grams of whey protein, have zero grams of sugar and contain 70 calories in each 16.9-ounce bottle. Featuring a non-dairy base, the protein drink will be available in Berry Pomegranate and Fruit Punch flavors and will retail in select markets for a suggested retail price of $3.79 in convenience stores.
Premier Nutrition Corp., Emeryville, Calif.
Distribution: Select markets
Ingredients: Filtered water, whey protein isolate, natural flavors, salt, Rebaudioside A (stevia leaf extract), monopotassium phosphate and phosphoric acid.