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Juice Products Association launches campaign

Company launches SipSmarter.org

October 17, 2018

The Juice Products Association has launched SipSmarter.org, a website dedicated to educating consumers about the science-backed health and nutritional benefits of 100 percent juice.

Millennials continue to be in vanguard of industry trends

Generation shows preference for clean label, local products

Jessica Jacobsen

May 31, 2018

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Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.

FrappaChata Iced Coffee - Beverage Industry

Analytics furthers category management across beverages

Beverage companies at all levels employing new strategies

May 16, 2018

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In today’s competitive beverage market, brand owners and retailers are seeing the value of micro-level insights to better understand how they can tap into consumers’ purchasing drivers while also producing a growing revenue model.

Nielsen CGA Announces Launch of Check-Level Data

New data program to provide transaction-level insights

April 13, 2018

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Through their joint-venture, Nielsen, N.Y., and CGA Strategy, U.K., announced the launch of Check-Level Insights Pool (CLIP) data.

HelloWorld releases Loyalty Barometer Report

Loyalty, rewards programs resonate with the majority of consumers

Amanda Del Buono

February 16, 2018

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It’s not just about earning points, it’s about listening, understanding and responding to each consumer.

Flavored Water Consumption Habits and Preferences - Beverage Industry

Infographic: Flavored water consumption habits and preferences

Comax Flavors conducted a study examining trends in beverage segment

January 12, 2018

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Comax Flavors conducted a study that examined flavored water consumption habits and preferences to better understand consumers' behavior, usage and attitudes toward flavored water.

Ingredient suppliers publish results of consumer research

Acquisitions and partnerships develop to strengthen ingredient portfolios

December 15, 2017

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Kerry published consumer research focused on clean label, while Matsutani Chemical Industry Co. Ltd. announced the results of a study.

Mintel announces 2018 food and drink trends

Transparency, mouthfeel among the top global trends

Amanda Del Buono

December 15, 2017

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Mintel announced five trends that likely will impact the global food and beverage market in the next year.

Piper Jaffray releases results from annual Taking Stock With Teens Survey

Starbucks ranks as No. 1 restaurant among teen consumers

Amanda Del Buono

November 14, 2017

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Starbucks ranked as the top restaurant for both upper-income and average-income teens.

Demographics of the Beer Consumer Infographic Beverage Industry

Infographic: Demographics of the beer consumer

Beverage Marketing Corporation data highlights who beer consumers are

November 7, 2017

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In Beverage Marketing Corporation's U.S. Beer Guide 2017, we gain a deeper understanding of who is the modern beer consumer.

More Articles Tagged with 'consumer insights'

Top 100 Beverage Companies of 2018

New trends expand tea’s market value

AB InBev rolls out PureDraught System

SKU proliferation drives facility development

Cannabis-infused beverages a potential disruption

Events

October 23, 2018

Innovation: The Evolving Beverage Market

ON DEMAND: In Beverage Industry’s annual New Product Development Webinar, experts will detail how manufacturers are balancing the evolving trends of today's consumers when developing new beverages.

June 26, 2019

The Next Level with Craft Beverage Alcohol

Premiumization trends have helped propel craft beer and spirits from their niche status to being a bigger part of the craft beverage alcohol market. As today’s consumers seek out new, exciting beverages, manufacturers in the craft space are turning to cutting-edge ingredients to take their brands to the next level. To address the latest in craft beverage alcohol, Beverage Industry’s annual webinar is highlighting this and much more.

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Poll

Tea Trends

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Products

Beverage Quality and Safety

Based on an IFT short course, Beverage Quality and Safety offers information on the latest beverage industry trends related to products, processing, and packaging technologies - including new generation nutraceutical beverages

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Beverage Industry Magazine

2019 June

Our June 2019 issue features a cover story on a prominent female figure in the beverage world – Heineken USA’s CEO Maggie Timoney. Also featured in this issue is the Top 100 Beverage Companies of 2018, a focus on the tea category and much more. As usual we gathered the latest products and packaging to help guide our readers through the newest trends this summer.

Check back throughout the month for additional content.

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