Ocean Spray Cranberries Inc., Boston, unveiled its first national Hispanic marketing campaign: Sabor Único. Bueno Para Todos, highlighting the brand's commitment to connecting farms to families and introducing the cranberry superfruit to new audiences.

Boston-based Ocean Spray Cranberries Inc., the agricultural cooperative owned by more than 700 cranberry farmers, announced the addition of three new unsweetened juices in its Ocean Spray Pure Fruit Juice portfolio along with redesigned packaging being distributed throughout Walmart stores across the country this month.

Ocean Spray, Lakeville-Middleboro, Mass., values its deep-rooted legacy of powerful women in the workplace. On International Women's Day, the farmer-owned cooperative is sharing its belief that teams are stronger with a diversified workforce.  

In collaboration with the National Breast Cancer Foundation (NBCF), Ocean Spray Cranberries Inc., Lakeville-Middleboro, Mass., is supporting breast cancer awareness by Picking Pink Cranberries for a Purpose, during the first harvest of the season, the company says. The first-ever pink cranberry harvest featured approximately 79 million cranberries, including real pink cranberries and a National Breast Cancer Foundation Inc. ribbon made from approximately 15.5 million pink cranberries, it adds.

Middleboro, Mass.-based Ocean Spray Cranberries Inc., announced that Bobby J. Chacko will serve as president and chief executive officer (CEO), following an unanimous vote from the board of directors, the company says.

Ocean Spray Cranberries Inc. added two new beverage lines to its portfolio. 

Lakeville-Middleboro, Mass.-based Ocean Spray Cranberries Inc. introduced Ocean Spray Mocktails. Mocktails are premium non-alcohol juice drinks made with real fruit juice and inspired by popular cocktails, the company says.

Ocean Spray Cranberries Inc. added a new line to its portfolio of cranberry-based juice drinks: Ocean Spray PACt Fruit Infusions. 

A new study in The Journal of Nutrition reveals that drinking low-calorie cranberry juice cocktail may help lower the risk of chronic diseases that rank among the leading causes of death worldwide, including heart disease, diabetes and stroke.