Twisted Tea Hard Iced Tea, a brand of Boston-based The Boston Beer Co., announced its first-ever high-ABV test launch: Twisted Tea Extreme, an 8% take on its hard iced tea lineup.

Pallini, one of Rome’s oldest and most renowned creators of Limoncello, announced the launch of its first zero-proof Limoncello: Pallini Limonzero.

Today, as people are increasingly seeking out ways that proactively support overall well-being, experts note that citrus ingredients that contain vitamin C continue to attract attention.

Vital Proteins, a brand of Nestlé Health Science, announced the launch of its Vital Proteins Lemon Collagen Peptides. 

Sound, an organic sparkling water brand, teamed up with Kelly LeVeque, celebrity nutritionist and best-selling author to launch a limited-edition sparkling water: Lemon with Thyme & White Tea. 

Bombay Sapphire, a brand of Bacardi Ltd., unveiled its Bombay Sapphire Premier Cru Murcian Lemon. The new super-premium expression was created to celebrate the region of Murcia in Spain and the citrus that it produces, the company says.

Hemp and cannabis infusion technology company Vertosa has teamed with Pabst Labs, the newly formed licensed cannabis company producing ready-to-drink beverages under the Pabst Blue Ribbon (PBR) name.

Lemon Perfect released its line of cold-pressed lemon waters.