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Home » Authors » Staff Beverage Industry

Staff Beverage Industry

Articles

ARTICLES

Milo's New Beverages

Milo’s bolsters portfolio with 3 new refrigerated beverages

Company enters new category with Fruit Punch addition
Staff Beverage Industry
February 2, 2026

Milo's Tea Co. Inc., Bessemer, Ala., is accelerating its growth with the launch of three new refrigerated beverages: Zero Sugar Lemonade, limited-edition flavor Blackberry Sweet Tea and Fruit Punch.


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Peroni Nastro Azzurro Campaign

Peroni Nastro Azzurro announces new campaign, limited-edition bottles

Italian beer brand taps Italian-American chef Giada De Laurentiis for campaign
Staff Beverage Industry
January 30, 2026

Italian beer brand Peroni Nastro Azzurro announced a new lifestyle campaign, Here For The Nastro Azzurro with Giada De Laurentiis, and limited-edition gold bottles.


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hiyo 18-pack

Hiyo releases Costco-exclusive pack

Staff Beverage Industry
January 30, 2026

Hiyo announced Costco members will have access to Hiyo’s new, Costco-exclusive Sunset Party Pack, an 18-count variety pack featuring three of the brand’s top-selling flavors.


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Penfolds Year of the Horse

Penfolds celebrates Lunar New Year

Staff Beverage Industry
January 29, 2026

As the 2026 Lunar New Year approaches, Penfolds released its limited-edition Year of the Horse Bin 389 Cabernet Shiraz themed bottle.


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Sparkling Ice LIFE SAVERS

Sparkling Ice, LIFE SAVERS launch candy-inspired flavors

New line extends Talking Rain's partnership with Mars
Staff Beverage Industry
January 27, 2026

The collaboration introduces four candy-inspired flavors of Sparkling Ice: Wild Cherry, Strawberry, Pineapple and the limited-edition Green Apple.


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Beverage News

US Hemp Roundtable shares support of HEMP Act

Proposed legislation would establish FDA oversight, strengthen consumer protections, bring regulatory certainty to hemp industry
Staff Beverage Industry
January 26, 2026

The Hemp Enforcement, Modernization, and Protection (HEMP) Act was introduced to Congress to establish a federal regulatory pathway for hemp-derived products intended for human use within the Food and Drug Administration (FDA).


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Kavalan Lunar Bottle

Kavalan unveils 2026 Lunar New Year exclusive

Staff Beverage Industry
January 23, 2026

Kavalan, Taiwan’s internationally acclaimed whisky distillery, introduced its 2026 Lunar New Year exclusive: Golden Steed & Peonies, a limited-edition gift set celebrating the Year of the Horse.


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good2grow Bigger Watermelon Berry

good2grow adds Watermelon Berry Twist to BIGGER line

New juice available at select Target stores with expansion to follow
Staff Beverage Industry
January 22, 2026

good2grow, Atlanta, has expanded its successful BIGGER juice line with the launch of Watermelon Berry Twist. 


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BuzzBallz Pink Lemonsqueezy

BuzzBallz unveils engagement ring for Valentine’s Day

The pink diamond ring is valued at $35K with bidding starting February 3
Staff Beverage Industry
January 22, 2026

BuzzBallz is putting love to the test by offering a pink diamond ring to one bidder to propose this Valentine’s Day. 


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Tequila Don Julio

Tequila Don Julio 1942 marks Year of the Horse

Staff Beverage Industry
January 22, 2026

Tequila Don Julio 1942 is honoring Lunar New Year with the release of the limited-edition Year of the Horse bottle, a symbol of legacy and new beginnings. 


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