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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

Kelce Brothers and Garage Beer
Beverage Beat

Celebrity-backed activity proliferates beverage market

Backing often tied to vanguard beverage segments
jessica Jacobsen
Jessica Jacobsen
July 15, 2024

In the consumer packaged goods space there’s no shortage of celebrity-backed products, particularly beverages. Although proliferating across all segments, alcohol brands are seeing the most activity.


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High Noon Vodka Iced Tea

2024 State of the Beverage Industry: Premiumization key for wine, spirits

Ready-to-drink cocktails, super-premium wine outperform overall categories
jessica Jacobsen
Jessica Jacobsen
July 9, 2024

This year’s State of the Industry report on the U.S. wine and spirits markets highlights how premium and super-premium solutions have benefited the categories.


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Electrolit Green Apple

2024 State of the Beverage Industry: Sports drinks embrace everyday wellness

Sports drink mixes sales outpace category performance
jessica Jacobsen
Jessica Jacobsen
July 9, 2024

This year’s State of the Industry report on sports and protein drinks highlights how the category is tapping into everyday wellness trends to support the needs of consumers.


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Beer

2024 State of the Beverage Industry: Beer market continues to experience unbalanced performance

FMBs, imports continue to lift beer category
jessica Jacobsen
Jessica Jacobsen
July 9, 2024

This year’s State of the Industry report on the U.S. beer market highlights the contrasting performances of beer segments as flavored malt beverages, import beers and non-alcohol segments continue to lift the category.


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Pallets

Palletizing, depalletizing equipment drives efficiencies in warehouses

Rise in co-packing and sustainability goals impact equipment
jessica Jacobsen
Jessica Jacobsen
July 1, 2024

Whether its addressing labor shortages, increasing productivity or accommodating a growing SKU portfolio the incorporation of palletizing and depalletizing systems has become vital for beverage warehouses.


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Agua Refrescas

Restaurants step into milestone year with embracement of digital

Technology, granular menus elevate foodservice operations
jessica Jacobsen
Jessica Jacobsen
June 24, 2024

The restaurant industry is poised to hit a milestone this year as sales are project to exceed $1.1 trillion, according to the National Restaurant Association’s “2024 State of the Restaurant Industry Report.”


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Man shopping in beverage isle
Beverage Beat

Circana releases 2023 New Product Pacesetters

Functionality fuels New Product Pacesetters , particularly beverages
jessica Jacobsen
Jessica Jacobsen
June 20, 2024

This year marked the 29th iteration of the New Product Pacesetters report from Circana. The 2023 New Product Pacesetters garnered a $6.1 billion in combined year-one sales across food, beverage and nonfood products, which was slightly less than the $7 billion achieved by 2022 Pacesetter sales.


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pressed Detox-Immunity Tonics
Category Focus

Health awareness drive consumers’ interest in detox, recovery drinks

Rise of GLP-1 weight management drugs could impact detox beverage market
jessica Jacobsen
Jessica Jacobsen
June 18, 2024

With its complex formulas helping consumers further their pursuit of a healthier lifestyle, the functional beverage market has thrived. Detox drinks have benefited from this interest, but is not without its challenges.


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Beer 4th of July.jpg

As July 4 approaches, beer manufacturers prep for holiday sales

Predictive pricing offers brand owners insights into consumer spending habits
jessica Jacobsen
Jessica Jacobsen
June 13, 2024

As we quickly approach another Fourth of July holiday, beer manufacturers are seeing increasing competition when it comes to consumers’ dollars. In a Q&A with Beverage Industry, Kristine Joji at Insite AI offers some insights with how brand owners can position themselves to stay competitive in today’s beverage alcohol market.


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Evangeline Pergantis

JUST ICE TEA’s performance highlights need for authentically brewed tea

Ready-to-drink tea brand adds aluminum can format to lineup
jessica Jacobsen
Jessica Jacobsen
June 7, 2024

Recognizing the shifts of consumers’ food and beverage choices, Seth Goldman, Chef Spike Mendelsohn founded Eat the Change, a planet-friendly snack company in 2020 that ventured into the bottled tea business, along with Barry Nalebuff, in 2022 with the release of JUST ICE Tea.


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