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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

Sam’s Club Stores
Channel Strategies

Club stores help consumers fulfill their quest for value

Technology elevates club store experience, online presence
jessica Jacobsen
Jessica Jacobsen
August 1, 2023

Consumers’ quest for value as inflation and other factors are impacting grocery bills has helped club stores become an attractive solution for shopping needs.


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Videojet 1580 Plus CIJ printer
Packaging Equipment

Beverage packaging trends prompt flexibility from coding equipment

Integration of coding solutions support high line speeds, unique packs
jessica Jacobsen
Jessica Jacobsen
July 27, 2023

Sustainability and on-the-go consumption are among the key packaging influencing coding technology as these solutions look to support high line speeds and varying pack sizes.


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Marquis Lemon Lavender
Category Focus

Energy drink consumer’s loyalty keeps market thriving

Health consciousness, fitness influencing new age energy solutions
jessica Jacobsen
Jessica Jacobsen
July 25, 2023

Loyalty from energy drink consumers have helped this market thrive, but efforts to appeal to the fitness lifestyle community and gamers is giving the category an opportunity to expand.


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Barbie x Swoon Pink Lemonade

Barbie magic hits the beverage aisle

Swoon, Barbie collab sees highest volume sales for zero-sugar brand
jessica Jacobsen
Jessica Jacobsen
July 20, 2023

In June, Swoon brought Barbiecore to the beverage aisle with the limited-edition release of Barbie x Swoon Pink Lemonade. That partnership led to the zero-sugar brand experiencing its highest monthly volume sales.


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GT Synergy
Beverage Beat

Out-of-home advertising takes to the road

Truck media acquisition offers beverage brands opportunities to reach consumers
jessica Jacobsen
Jessica Jacobsen
July 19, 2023

Out-of-home advertising is offering opportunities for brands to step up their efforts with truck media.


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Numove palletizing operations
Operations

Palletizers, depalletizers serve crucial role in automation’s future in beverages

jessica Jacobsen
Jessica Jacobsen
July 10, 2023

When it comes to the incorporation of palletizing and depalletizing systems, experts highlight how these operations serve as the bookends in the automation cycle.


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E. & J. Gallo Winery

2023 State of the Beverage Industry | Shifting the balance in wine, spirits

Ready-to-drink cocktails, canned wine positives in beverage alcohol market
jessica Jacobsen
Jessica Jacobsen
July 6, 2023

This year’s State of the Industry report on the U.S. wine and spirits markets highlights how ready-to-drink cocktails and canned wine have benefited the categories.


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Body Armor Sports Drink

2023 State of the Beverage Industry | Functional beverage demands lift sports, protein drink categories

Inflation impacts performance beverage market performance
jessica Jacobsen
Jessica Jacobsen
July 6, 2023

This year’s State of the Industry report on sports and protein drinks notes the impact functionality has had on the categories as well as the impact of inflation.


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XX LimeSalt ZERO

2023 State of the Beverage Industry | Diverging performances split beer market

FMBs, imports and non-alcohol biggest drivers for beer category
jessica Jacobsen
Jessica Jacobsen
July 6, 2023

This year’s State of the Industry report on the U.S. beer market highlights the contrasting performances of beer segments as flavored malt beverages, import beers and non-alcohol segments aid category.


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MT X37 Series x-ray system
Packaging Equipment

Inspection equipment protects beverages while maintaining speed

Artificial intelligence’s use in inspection systems still in development
jessica Jacobsen
Jessica Jacobsen
June 30, 2023

Beverage packaging and manufacturing operations have married speed and accuracy to inspect and protect today’s beverages through a variety of applications and environments.


Read More
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