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Beverage R&D News - February, 2020

Ingredient suppliers announce new hires, certifications
February 13, 2020
Ingredient suppliers are sharing a host of new announcements for growth and changes and in the new year.
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Natural Light College Debt Relief

Natural Light rents diplomas for college debt relief program

Light beer brand offers $100 to college grads for diploma rental agreement
February 11, 2020

Natural Light, a brand of St. Louis-based Anheuser-Busch, is back for the third consecutive year with $1 million to help fans with college debt as part of its 10 year, $10 million commitment to the Natural Light College Debt Relief Program.


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Alcohol brands partner with eMeals to drive online, in-store sales

BrandBuilder program showcases weekly, special occasion menu pairings
February 10, 2020

Alcohol brands including Bacardi, Jackson Family Wines and Francis Ford Coppola Winery are partnering with digital meal planning service eMeals, Birmingham, Ala., to build online and digitally influenced grocery revenues. Strategies include menu pairings that place branded wine, beer and spirits recommendations as options on the weekly eMeals shopping list.


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Huron Capital's Ronnoco acquires Trident Beverage

Acquisition brings in Juice Alive, JavAlive brands to portfolio
February 10, 2020

Lower-middle-market private equity firm Huron Capital announced that its platform company Ronnoco Beverage Solutions, a manufacturer and distributor of premium quality coffee, tea and related products, has acquired Trident Beverage, a provider of high-quality beverages and dispensing products for a variety of foodservice establishments.


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PepsiCo announces recipients of 2nd annual North America Greenhouse program

10 startups will receive $20K in grant funding, 6-month mentorship program
February 6, 2020

PepsiCo, Purchase, N.Y., announced the 10 emerging food and beverage brands that will join its second annual North America Greenhouse program. Each of the participating startups will receive $20,000 in grant funding and participate in a six-month business program designed to accelerate their growth through personalized mentorship. 


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Tenth and Blake acquires Atwater Brewery

Michigan-based craft brewery joins Molson Coors craft division
February 5, 2020

Tenth and Blake Beer Co., the U.S. craft division of Chicago-based Molson Coors Beverage Co., announced an agreement to acquire Detroit-based Atwater Brewery.


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Hercules Mulligan Rum + Rye

Readers name their favorite beverage of 2019

Hercules Mulligan Rum + Rye wins annual poll
February 4, 2020

As the final wrap-up of 2019, the readers of Beverage Industry voted on their favorite new product. Compiled from the monthly winners of the Readers’ Choice: New Product of the Month poll, the voting took place Jan. 21 through Feb. 3.


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Stok Cold Brew Fueled

STōK Cold Brew releases Fueled product line

New line adds to RTD coffee portfolio, introduces creamers
February 4, 2020

Broomfield, Colo.-based STōK Cold Brew, a brand of Danone North America, is giving consumers a new way to fuel their coffee with its latest line of products: STōK Fueled Creamers and Ready-to-Drink Coffee. The new beverages are geared toward those who are looking to jump-start their day as the STōK Fueled line includes extra calories from protein, butter and MCT oil, it says.


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Coors Light Valentine's Day

Coors Light wants to make a canine your Valentine this year

Domestic beer brand will help cover adoption fees for 1,000 participants
February 4, 2020

Coors Light, a brand of Chicago-based Molson Coors Brewing Co., is encouraging consumers to skip the cheesy Valentine's traditions and spend the day with a fur-ever friend. The domestic beer brand will even help pay fees for 1,000 dogs adopted between 12 p.m. CT on Feb. 4 and 11:59:59 p.m. CT on Feb. 21.


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