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Mike’s Hard Lemonade partners with Lil Dicky, Drizly

Deliver the Unexpected sweepstakes supports Drink on the Bright Side campaign
August 15, 2017

This summer, Mike’s Hard Lemonade, Chicago, is delivering happiness and humor with a little help from rapper and comedian Lil Dicky and Drizly, the technology company behind the first eCommerce alcohol app. 


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Ciroc vodka French Vanilla

CÎROC unveils French Vanilla vodka

Flavor being launched with CÎROC-Star Martini
August 15, 2017

CÎROC ultra-premium vodka, a brand of Norwalk, Conn.-based Diageo North America Inc., is celebrating the arrival of its newest luxury addition to the global collection of CÎROC flavors: CÎROC French Vanilla.


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Molson Coors, Hornell Brewing partnership for Arnold Palmer Spiked Half & Half

Arbold Palmer Spiked Half & Half to launch in select markets later this year
August 15, 2017
Denver-based Molson Coors Brewing Co. and Hornell Brewing Co. Inc., Woodbury, N.Y., an affiliate of AriZona Beverages, announced a partnership agreement whereby Molson Coors will market and distribute a new flavored malt beverage (FMB) brand, Arnold Palmer Spiked Half & Half, in the United States through its U.S. division, MillerCoors.
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MillerCoors reduces water usage by 15B gallons in 2016

Company uses 16.9% less water than in 2015
August 15, 2017
Chicago-based MillerCoors, a division of Molson Coors Brewing Co., announced that it used 15 billion fewer gallons of water across its value chain in 2016. The reduction can be attributed to changes in farming techniques, which include innovative new tools and irrigation initiatives that use less water while still producing high-quality barley, along with increased brewery efficiencies.
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KonaRed reports Q2 2017 results

Company adds members to Board of Directors
August 15, 2017
KonaRed Corp., Koloa, Hawaii, reported record sales growth during the second quarter of fiscal 2017. The company continues to gain sales momentum with second quarter sales surpassing those from the first quarter of 2017 and solidifying another banner quarter, it says.
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PepsiCo reports Q2 results

Company reports net revenue growth of 2 percent
August 15, 2017
Purchase, N.Y.-based PepsiCo Inc. reported results for the second quarter of fiscal 2017.
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LIFE Wtr series 3

LIFEWTR announces Series 3 label designs in partnership with CFDA

Bottles, artwork to debut at New York Fashion Week
August 15, 2017

LIFEWTR, a premium bottled water brand of Purchase-N.Y.-based PepsiCo Inc. that advances creativity, art and design to serve as a source of inspiration and hydration, is partnering with the Council of Fashion Designers of America (CFDA) on a wide-ranging, multi-faceted global collaboration to help emerging fashion designers make their mark in national and international markets, the company says.


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National Honey Board announces winners of Annual Honey Beer Competition

Gossamer Wings from Honey Tap Brewery named Best Honey Beer
August 10, 2017

More than 100 entries were submitted to the third annual Honey Beer Competition this year. Gossamer Wings from The Tap Brewery, Bloomington, Ind., took home Best in Show honors at the 2017 competition, hosted by the National Honey Board, Firestone, Colo. This year’s competition had 106 made-with-honey beer entries, which were submitted from craft breweries throughout North America, it says.


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Black Box Wines adds rewards program

Loyalty program offers consumers exclusive benefits
August 8, 2017

Black Box Wines, a brand of Victor, N.Y.-based Constellation Brands Inc., announced the debut of Black Box Rewards, a new loyalty program for its U.S. consumers that launched this summer.


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