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Sliq TerraCycle

SLIQ Spirited Ice partners with TerraCycle

Premium hard freezer pop brand’s packaging now recyclable through recycling leader
April 15, 2021

SLIQ Spirited Ice, a premium hard freezer pop launched by 21 Holdings LLC, a subsidiary of The Jel Sert Co., has partnered with TerraCycle, to make its packaging nationally recyclable in the United States. 


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Manzanita Sol

Manzanita Sol debuts in New York City, partners with local food trucks

PepsiCo Foundation’s Racial Equality Journey donates to support vendors
April 14, 2021

Purchase, N.Y.-based PepsiCo is celebrating the launch of its newest refreshment beverage: Manzanita Sol, a crisp apple soda. Reminiscent of the flavors of Latin America and the Caribbean, the carbonated soft drink features a lightly sweetened taste, the company says.


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Yuengling

Yuengling Lager debuts camouflage cans

Limited-edition packaging in partnership with Team RWB for Stars & Stripes program
April 13, 2021

D.G. Yuengling & Son Inc. announced the rollout of its limited-edition camouflage cans in partnership with military veteran nonprofit Team Red White & Blue (Team RWB) as part of its Stars & Stripes program.


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Powerade

Coca-Cola, Jel Sert partner for POWERADE Sports Freezer Bars

Frozen hydration pops available nationwide in Mountain Berry Blast, Fruit Punch
April 13, 2021

The Coca-Cola Co., Atlanta, and the Jel Sert Co., West Chicago, Ill., announced the national rollout of POWERADE Sports Freezer Bars, offering everyday athletes a new way to enjoy POWERADE. Available in stores nationwide, POWERADE Sports Freezer Bars feature the brand's most popular flavors: Mountain Berry Blast and Fruit Punch.


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Fisher Island Lemonades

Fishers Island Lemonade releases canned cocktails, frozen pops

Company launches Find Your Island campaign with launch
April 12, 2021

Fishers Island Lemonade, New York, launched four new offerings: Spiked Tea, Pink Flamingo, Fizz and Spirit Pops. This introduction marks the first-ever line extension released since the original brand was launch by Bronya Shillo in 2014. 


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Baileys

Limited-time release from Baileys delivers vacation vibes

Liqueur brand partners with La La Anthony for Baileys Colada
April 8, 2021

Baileys, a brand of Diageo North America, New York, is gearing up to deliver a new addition to your next staycation with the launch of Baileys Colada, a new, limited-time offering. 


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Nestlé Waters North America becomes BlueTriton Brands

New name reflects company’s milestone as independent company
April 7, 2021

The company formerly known as Nestlé Waters North America announced that it has begun operating under a new corporate name: BlueTriton Brands. This announcement follows the completion of its acquisition by One Rock Capital Partners LLC, in partnership with Metropoulos & Co., from Nestlé S.A., on March 31.


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RumChata

E. & J. Gallo Winery acquires Agave Loco LLC

Purchase includes RumChata brand, Midwest Custom Bottling LLC
April 7, 2021

E. & J. Gallo Winery (Gallo), Modesto, Calif., announced that its spirits division has signed an agreement to acquire Agave Loco LLC, the owner of RumChata, a leading cream liqueur brand.


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Sparkling Ice

Sparkling Ice, Gabby Douglas team up for Cheers to Heroes campaign

2nd annual event celebrates, rewards everyday heroes
April 6, 2021

Seattle-based Talking Rain Beverage Co., the maker of Sparkling Ice beverages, announced the second annual Cheers to Heroes campaign to honor and celebrate America’s everyday heroes. To kick off this year’s campaign, the Sparkling Ice brand is teaming up with one of America’s favorite hometown heroes: three-time Olympic Gold Medalist Gabby Douglas.


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SodaStream

SodaStream partners with PangeaSeed Foundation to celebrate Earth Month

Sparkling water brand creates ‘Art for Action’ bottles to help reduce single-use plastic
April 6, 2021

SodaStream, a brand of Purchase, N.Y.-based PepsiCo, is on a mission to reduce single-use plastic waste. To kick off Earth Month, SodaStream is partnering with PangeaSeed Foundation, an ocean conservation nonprofit, to create three limited-edition SodaStream “Art for Action” bottles that will help consumers actively reduce their single-use plastic waste.


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