Beverage Industry Top Stories

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Inflation and product availability have resulted in consumers altering their shopping patterns. Research from Vericast shows how brand owners can continue to engage with consumers despite these challenges.

The Institute of Food Technologists (IFT) returned both in-person and online with a new and improved lineup of content and programming as part of IFT FIRST: Annual Event & Expo.

The demand for functional, transparent energy solutions has helped Nutrabolt and its C4 portfolio meet the needs of performance athletes and fitness enthusiasts, while appealing to consumers who are making healthy, active living a daily priority.

Consumers increasingly are turning to energy drinks and shots to get them through their day, helping drive the growth of the energy drinks market.

Big-box and club stores have been popular since the mid-1970s. They differ from traditional department and chain stores due to their large size, buy-in-bulk products and membership requirements.

Today, as people are increasingly seeking out ways that proactively support overall well-being, experts note that citrus ingredients that contain vitamin C continue to attract attention.

By digitally connecting distributors to retailers, distributor salespeople have reallocated their time and reimagined how they approach their retail accounts.

Although marking and coding formats provide product-specific information, experts note that new technologies are further assisting beverage operations by improving supply chain traceability and product visibility.

Cyberattacks can disrupt any operations, and food and beverage companies are no different. Experts advise the practices distributors can employ to help fortify themselves against cybersecurity breaches.

SKU proliferation has made it more challenging for beverage brands to stand out on grocery shelves. To help combat this problem, beverage-makers are ensuring their label designs draw attention to their portfolio.