Beverage Industry Top Stories

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As the wellness space becomes increasingly complicated, Hint refreshes its branding to highlight the simple and accessible attributes from the unsweetened flavored water brand.

With today’s consumers fully embracing omnichannel shopping, experts note that beyond the product sale, brands can shape both immediate purchasing decisions and future brand commitment by understanding that consumers are looking for a unified experience.

As consumer preferences change, DSD operators need better tools to understand execution, quickly spot innovation trends, and communicate those to partners to support success in the market. 

As the trend toward premiumization in the beverage industry grows, water quality and efficiency are moving from operational details to strategic requirements.

EY organization released its Consumer Beverage Survey, which found three major aspects are reshaping beverage choice and consumption behavior: health, digital engagement and generation shifts. 

Filler technology has changed as OEMs embrace shifting beverage trends. 

As functional beverages with added benefits are gaining momentum, a recent insight from Flavorchem spotlights key trends shaping tea, alcohol, as well as functional wellness beverages.

When considering having on-site charging stations, there are a number of key factors that all-diesel delivery fleets hadn’t had to consider that can protect electric vehicle charging infrastructure.

Coffee ingredients are increasingly being used in formulations as supporting components rather than the sole focus, experts note.

With its commitment to quality and Japanese ingenuity, -196 is a vodka seltzer that brings whole-fruit flavor experience to the ready-to-drink spirits category.