New Products

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Knob Creek Bourbon, a leader in the small batch bourbon category, announced a new, permanent addition to its portfolio: Knob Creek 10 Year Old Rye Whiskey.

In today’s competitive market, beverage-makers work to quickly deliver innovative products to capture consumer interest.

STōK Cold Brew declared the cappuccino as the new coffee beverage of summer with the launch of its STōK Cold Brew Cappuccino.  

Sugarlands Distilling Co. announced the launch of its latest creation: Orange Squeeze Moonshine. 

CELSIUS, the premium, lifestyle energy drink, announced the launch of CELSIUS Sparkling Cherry Cola. 

Beverage industry veteran Brandon Cason, announced the official launch of TEABIRD Hard Sweet Tea.

Bloom Nutrition unveiled Bloom Sparkling Energy, the brand’s first ready-to-drink (RTD) canned beverage. 

Sonoma-Cutrer announced the arrival of the 2023 Rosé of Pinot Noir. 

Yerbaé Brands Corp., a plant-based energy beverage company, announced the launch of two additions to its zero-calorie, zero-sugar energy lineup: Peachy Mimosa Twist and Raspberry Sorbet.

Mezcal Amarás announced the launch of Americana, a bold and innovative addition to the brand’s mezcal portfolio.