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    <title>New Products</title>
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<p style="font-size: 12px; text-align: right;"><em>Image courtesy of: adamkaz (E+)</em></p> 


Recent and upcoming product introductions across all categories of the beverage industry.]]>
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    <item>
      <title>Wonder Juice Clean Green, Veg8 &amp; Cayenne </title>
      <description>
        <![CDATA[<p>Wonder Juice announced the launch of two new Wonder Green flavors; Clean Green and Veg8 & Cayenne.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98371</guid>
      <pubDate>Fri, 15 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98371-wonder-juice-clean-green-veg8-and-cayenne</link>
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      <title>Johnnie Walker Black Cask Blended Scotch Whisky</title>
      <description>
        <![CDATA[<p>Johnnie Walker unveiled Johnnie Walker Black Cask Blended Scotch Whisky, bringing together the character of American whiskey refined through the craftsmanship of Scotland, it says.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98370</guid>
      <pubDate>Thu, 14 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98370-johnnie-walker-black-cask-blended-scotch-whisky</link>
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      <title>Liquid I.V. Hydration Multiplier Sugar-Free Ring Pop Cherry</title>
      <description>
        <![CDATA[<p>In time for summer, Liquid I.V. announced the launch of its most anticipated flavor: Hydration Multiplier Sugar-Free Ring Pop Cherry.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98369</guid>
      <pubDate>Wed, 13 May 2026 00:00:43 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98369-liquid-iv-hydration-multiplier-sugar-free-ring-pop-cherry</link>
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      <title>Banfi La Pettegola Rosé Toscana IGT</title>
      <description>
        <![CDATA[<p>Banfi introduced the newest addition to its acclaimed La Pettegola portfolio: La Pettegola Rosé Toscana IGT.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98368</guid>
      <pubDate>Tue, 12 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98368-banfi-la-pettegola-rose-toscana-igt</link>
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      <title>OLIPOP Blackberry Vanilla and Raspberry Sherbert</title>
      <description>
        <![CDATA[<p>OLIPOP announced the launch of &nbsp;two new berry flavors: Blackberry Vanilla and Raspberry Sherbert.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98367</guid>
      <pubDate>Mon, 11 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98367-olipop-blackberry-vanilla-and-raspberry-sherbert</link>
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      <title>Almanac Beer Co. Flow</title>
      <description>
        <![CDATA[<p>Aircapture, a pioneer in Direct Air Capture (DAC) technology, and California craft beer brewery Almanac Beer Co. announced the launch of Flow – Clean Air Edition (Flow – CAE), a beer carbonated using CO2 captured from the atmosphere through onsite DAC.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98357</guid>
      <pubDate>Fri, 08 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98357-almanac-beer-co-flow</link>
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    <item>
      <title>Urban Remedy Strawberry Collagen Meal Shake</title>
      <description>
        <![CDATA[<p>Urban Remedy announced its expansion of its innovative Organic Protein Collagen Meal Shakes with the introduction of Strawberry.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98356</guid>
      <pubDate>Thu, 07 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98356-urban-remedy-strawberry-collagen-meal-shake</link>
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    <item>
      <title>On The Rocks Passion Fruit Margarita, Sparkling Watermelon Margarita</title>
      <description>
        <![CDATA[<p>On The Rocks Bartender Created Cocktails announced the launch of two new expressions: On The Rocks Passion Fruit Margarita and On The Rocks Sparkling Watermelon Margarita.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98355</guid>
      <pubDate>Wed, 06 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98355-on-the-rocks-passion-fruit-margarita-sparkling-watermelon-margarita</link>
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    <item>
      <title>PHX Pineapple</title>
      <description>
        <![CDATA[<p>PHX Hydration Energy Drink announced the launch of its new Pineapple flavor.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98354</guid>
      <pubDate>Tue, 05 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98354-phx-pineapple</link>
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      <title>Aviation Cranberry &amp; Blood Orange Flavored Gin</title>
      <description>
        <![CDATA[<p>Aviation American Gin unveiled its first flavor innovation since its creation more than two decades ago: Aviation Cranberry & Blood Orange Flavored Gin.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98353</guid>
      <pubDate>Mon, 04 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98353-aviation-cranberry-and-blood-orange-flavored-gin</link>
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    <item>
      <title>Readers’ Choice: New Product of the Month | April 2026</title>
      <description>
        <![CDATA[<p><em>Beverage Industry</em> has selected eight new beverage products introduced in April 2026.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98352</guid>
      <pubDate>Fri, 01 May 2026 01:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98352-readers-choice-new-product-of-the-month-april-2026</link>
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    <item>
      <title>Rancho La Gloria Cocktails</title>
      <description>
        <![CDATA[<p>Rancho La Gloria announced it is expanding its portfolio to include an agave wine-based cocktail series.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98334</guid>
      <pubDate>Fri, 01 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98334-rancho-la-gloria-cocktails</link>
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    <item>
      <title>CWENCH Hydration</title>
      <description>
        <![CDATA[<p>Cizzle Brands announced the launch of its flagship sports hydration brand, CWENCH Hydration, available at Target stores across the United States, as well as on Target.com.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98333</guid>
      <pubDate>Thu, 30 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98333-cwench-hydration</link>
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    <item>
      <title>Holla Spirits Crush, CrushTea</title>
      <description>
        <![CDATA[<p>Holla Spirits announced a bold refresh of its ready-to-drink Crush cocktail lineup, reinforcing the brand’s commitment to fun, flavor and quality, it says.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98332</guid>
      <pubDate>Wed, 29 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98332-holla-spirits-crush-crushtea</link>
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    <item>
      <title>Electrolit Cherry Ice</title>
      <description>
        <![CDATA[<p>Electrolit is expanding its flavor offering with the launch of Cherry Ice.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98331</guid>
      <pubDate>Tue, 28 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98331-electrolit-cherry-ice</link>
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    <item>
      <title>SunnyD Vodka Seltzer PURPLE </title>
      <description>
        <![CDATA[<p>SunnyD Vodka Seltzer unveiled PURPLE, a limited-time ready-to-drink vodka seltzer, first introduced as “Purple Stuff” in the iconic 1990s SunnyD commercial.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98330</guid>
      <pubDate>Mon, 27 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98330-sunnyd-vodka-seltzer-purple</link>
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      <title>Lucci Lambrusco</title>
      <description>
        <![CDATA[<p>Supermodel, entrepreneur and longtime Lambrusco enthusiast Ashley Graham, together with co-founder Danny Epstien, announced the launch of Lucci, a new dry, sparkling red wine.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98316</guid>
      <pubDate>Fri, 24 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98316-lucci-lambrusco</link>
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      <title>GHOST 7up Energy Drink</title>
      <description>
        <![CDATA[<p>GHOST introduced its latest flavor: GHOST Energy x 7UP Lemon Lime.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98315</guid>
      <pubDate>Thu, 23 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98315-ghost-7up-energy-drink</link>
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      <title>Highclere Castle Peach Rose Gin</title>
      <description>
        <![CDATA[<p>Highclere Castle Gin announced the U.S. launch of Highclere Castle Gin Peach Rose, a new flavored expression expanding the brand’s portfolio.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98314</guid>
      <pubDate>Wed, 22 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98314-highclere-castle-peach-rose-gin</link>
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    <item>
      <title>Elmhurst 1925 Clean Protein</title>
      <description>
        <![CDATA[<p>Elmhurst 1925 introduced Clean Protein, a ready-to-drink plant-based protein beverage.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98313</guid>
      <pubDate>Tue, 21 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98313-elmhurst-1925-clean-protein</link>
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    <item>
      <title>Rumple Minze Cinnamint Whiskey</title>
      <description>
        <![CDATA[<p>Rumple Minze, a cult-favorite peppermint schnapps known for its chill and 100-proof intensity, announced the expansion of its portfolio for the first time in years with the debut of Rumple Minze Cinnamint Whiskey.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98312</guid>
      <pubDate>Mon, 20 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98312-rumple-minze-cinnamint-whiskey</link>
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    <item>
      <title>Waterloo Banana Berry Bliss, Melon Medley and Lemon Italian Ice</title>
      <description>
        <![CDATA[<p>Waterloo Sparkling Water announced two all-new flavors, Banana Berry Bliss and Melon Medley, and the return of fan-favorite Lemon Italian Ice, now available year-round.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98299</guid>
      <pubDate>Fri, 17 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98299-waterloo-banana-berry-bliss-melon-medley-and-lemon-italian-ice</link>
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    <item>
      <title>Crooked Pop</title>
      <description>
        <![CDATA[<p>Crooked Pop, a spiked soda brand designed to bring transparency and clean ingredients to the beverage alcohol category, unveiled its signature lineup of hard sodas.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98298</guid>
      <pubDate>Thu, 16 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98298-crooked-pop</link>
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      <title>Bang Lime Pop Drop</title>
      <description>
        <![CDATA[<p>Bang Energy announced the launch of Bang Lime Pop Drop, a bold new flavor that delivers lime candy vibes with a sweet, tangy and juicy punch, the company says.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98297</guid>
      <pubDate>Wed, 15 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98297-bang-lime-pop-drop</link>
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      <title>Wicked Weed Brewing Vicious Nectar</title>
      <description>
        <![CDATA[<p>Wicked Weed Brewing is expanding its innovation portfolio with the debut of Vicious Nectar, a fruit-forward beer designed to deliver vibrant flavor and elevated refreshment, the company says.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98296</guid>
      <pubDate>Tue, 14 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98296-wicked-weed-brewing-vicious-nectar</link>
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      <title>Blue Diamond Almondmilk</title>
      <description>
        <![CDATA[<p>Blue Diamond Growers announced the launch of Blue Diamond Almondmilk in four distinct varieties: Unsweetened Simple, Sweetened Simple, Signature Creamy and Chocolate Protein.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98295</guid>
      <pubDate>Mon, 13 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98295-blue-diamond-almondmilk</link>
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    <item>
      <title>ButterZero</title>
      <description>
        <![CDATA[<p>Butter Wines, best known for Butter Chardonnay, introduced ButterZero, a new line of non-alcohol wines.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98277</guid>
      <pubDate>Fri, 10 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98277-butterzero</link>
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    <item>
      <title>Proda Soda</title>
      <description>
        <![CDATA[<p>Proda announced the debut of its signature all-natural protein-infused soda that aims to push protein beyond the fitness niche, the company says.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98276</guid>
      <pubDate>Thu, 09 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98276-proda-soda</link>
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      <title>Aplós Dragon Fruit Martini</title>
      <description>
        <![CDATA[<p>Aplós, a growing non-alcohol spirits brand, announced the release of its newest ready-to-drink cocktail: Dragon Fruit Martini.&nbsp;</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98274</guid>
      <pubDate>Wed, 08 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98274-aplos-dragon-fruit-martini</link>
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    <item>
      <title>SkyPop Protein Soda </title>
      <description>
        <![CDATA[<p>SkyPop, formerly known as DON’T QUIT, a better-for-you protein beverage company, unveiled its signature lineup of protein sodas.</p>]]>
      </description>
      <guid>http://www.bevindustry.com/articles/98273</guid>
      <pubDate>Tue, 07 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98273-skypop-protein-soda</link>
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