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    <title>New Products</title>
    <description>Image courtesy of: adamkaz (E+) Recent and upcoming product introductions across all categories of the beverage industry.</description>
    <link>https://www.bevindustry.com/rss/2644-new-products</link>
    <language>en-us</language>
    <item>
      <title>Carolans Irish Cream Strawberries &amp; Cream, Chocolate Cream</title>
      <description>Carolans Irish Cream is expanding its family with the launch of Carolans Strawberries &amp; Cream and Carolans Chocolate Cream.</description>
      <content:encoded>
        <![CDATA[<p>Carolans Irish Cream is expanding its family with the launch of Carolans Strawberries & Cream and Carolans Chocolate Cream.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98773</guid>
      <pubDate>Fri, 30 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98773-carolans-irish-cream-strawberries-and-cream-chocolate-cream</link>
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    </item>
    <item>
      <title>30G Ultra-Filtered Milk Protein Shake + Fiber</title>
      <description>Optimum Nutrition announced the launch of its new 30G Ultra-Filtered Milk Protein Shake + Fiber.</description>
      <content:encoded>
        <![CDATA[<p>Optimum Nutrition announced the launch of its new 30G Ultra-Filtered Milk Protein Shake + Fiber.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98772</guid>
      <pubDate>Thu, 29 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98772-30g-ultra-filtered-milk-protein-shake-fiber</link>
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    </item>
    <item>
      <title>Joseph Phelps Vineyards Insignia</title>
      <description>Joseph Phelps Vineyards announced the release of the 2023 vintage of the winery’s flagship blend, Insignia.</description>
      <content:encoded>
        <![CDATA[<p>Joseph Phelps Vineyards announced the release of the 2023 vintage of the winery’s flagship blend, Insignia.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98771</guid>
      <pubDate>Wed, 28 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98771-joseph-phelps-vineyards-insignia</link>
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    </item>
    <item>
      <title>NutraBio Labs PROTEIN NOW!</title>
      <description>NutraBio Labs Inc. announced the launch of PROTEIN NOW!, a shelf-stable protein shot delivering 21 grams of protein in a travel-friendly 3.38-ounce bottle.</description>
      <content:encoded>
        <![CDATA[<p>NutraBio Labs Inc. announced the launch of PROTEIN NOW!, a shelf-stable protein shot delivering 21 grams of protein in a travel-friendly 3.38-ounce bottle.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98768</guid>
      <pubDate>Tue, 27 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98768-nutrabio-labs-protein-now</link>
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    </item>
    <item>
      <title>Basil Hayden Cognac Cask Reserve</title>
      <description>Basil Hayden announced the introduction of a new limited-edition release: Basil Hayden Cognac Cask Reserve.</description>
      <content:encoded>
        <![CDATA[<p>Basil Hayden announced the introduction of a new limited-edition release: Basil Hayden Cognac Cask Reserve.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98767</guid>
      <pubDate>Mon, 26 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98767-basil-hayden-cognac-cask-reserve</link>
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    </item>
    <item>
      <title>Kiki Milk Protein </title>
      <description>Kiki Milk announced the launch of Kiki Milk Protein, a new USDA Organic product line.</description>
      <content:encoded>
        <![CDATA[<p>Kiki Milk announced the launch of Kiki Milk Protein, a new USDA Organic product line.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98764</guid>
      <pubDate>Fri, 23 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98764-kiki-milk-protein</link>
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    </item>
    <item>
      <title>High West A Midwinter Night’s Dram Act 14</title>
      <description>To celebrate its 20th anniversary, High West Distillery announced the launch of its annual release: A Midwinter Night’s Dram Act 14.</description>
      <content:encoded>
        <![CDATA[<p>To celebrate its 20th anniversary, High West Distillery announced the launch of its annual release: A Midwinter Night’s Dram Act 14.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98763</guid>
      <pubDate>Thu, 22 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98763-high-west-a-midwinter-nights-dram-act-14</link>
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    </item>
    <item>
      <title>La Colombe Matcha Lattes</title>
      <description>La Colombe is bringing the matcha experience from its cafés to the fridge with the launch of La Colombe Matcha Lattes, a new line of ready-to-drink beverages.</description>
      <content:encoded>
        <![CDATA[<p>La Colombe is bringing the matcha experience from its cafés to the fridge with the launch of La Colombe Matcha Lattes, a new line of ready-to-drink beverages.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98753</guid>
      <pubDate>Wed, 21 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98753-la-colombe-matcha-lattes</link>
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    </item>
    <item>
      <title>Via Carota Sparkling Cosmo</title>
      <description>Via Carota Craft Cocktails, an award-winning premium ready-to-drink (RTD) cocktail brand, announced the launch of the Sparkling Cosmo.</description>
      <content:encoded>
        <![CDATA[<p>Via Carota Craft Cocktails, an award-winning premium ready-to-drink (RTD) cocktail brand, announced the launch of the Sparkling Cosmo.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98752</guid>
      <pubDate>Tue, 20 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98752-via-carota-sparkling-cosmo</link>
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    </item>
    <item>
      <title>De Soi Social Spritz </title>
      <description>De Soi, the non-alcohol drinks brand co-founded by Katy Perry, announced the launch of Social Spritz, a line of functional NA seltzers designed for all-day enjoyment.</description>
      <content:encoded>
        <![CDATA[<p>De Soi, the non-alcohol drinks brand co-founded by Katy Perry, announced the launch of Social Spritz, a line of functional NA seltzers designed for all-day enjoyment.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98751</guid>
      <pubDate>Mon, 19 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98751-de-soi-social-spritz</link>
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    </item>
    <item>
      <title>Magic Cactus Higher Desert Edition</title>
      <description>Magic Cactus, a functional beverage brand built around a microdose of hemp-derived THC, announced the release of Higher Desert Edition, a limited-edition, higher-potency single-serve of its sparkling cactus water.</description>
      <content:encoded>
        <![CDATA[<p>Magic Cactus, a functional beverage brand built around a microdose of hemp-derived THC, announced the release of Higher Desert Edition, a limited-edition, higher-potency single-serve of its sparkling cactus water.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98739</guid>
      <pubDate>Fri, 16 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98739-magic-cactus-higher-desert-edition</link>
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    </item>
    <item>
      <title>Protein Pop Protein Pop Balance</title>
      <description>Rise Wellness announced the launch of Protein Pop Balance, the newest addition to its Protein Pop lineup of clear, ready-to-drink protein beverages.</description>
      <content:encoded>
        <![CDATA[<p>Rise Wellness announced the launch of Protein Pop Balance, the newest addition to its Protein Pop lineup of clear, ready-to-drink protein beverages.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98738</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98738-protein-pop-protein-pop-balance</link>
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    </item>
    <item>
      <title>Lawson’s Finest Liquids Sip'N</title>
      <description>Lawson’s Finest Liquids announced the launch of Sip’N, a non-alcohol IPA.</description>
      <content:encoded>
        <![CDATA[<p>Lawson’s Finest Liquids announced the launch of Sip’N, a non-alcohol IPA.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98737</guid>
      <pubDate>Wed, 14 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98737-lawsons-finest-liquids-sipn</link>
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    </item>
    <item>
      <title>RYZE Pumpkin Spice Latte Mushroom Coffee</title>
      <description>RYZE announced the launch of its all-new Pumpkin Spice Latte, bringing the flavors of the season’s iconic drink into a functional morning ritual, it says.</description>
      <content:encoded>
        <![CDATA[<p>RYZE announced the launch of its all-new Pumpkin Spice Latte, bringing the flavors of the season’s iconic drink into a functional morning ritual, it says.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98734</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98734-ryze-pumpkin-spice-latte-mushroom-coffee</link>
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    </item>
    <item>
      <title>Rémy Martin XO Diwali Limited-Edition</title>
      <description>The House of Rémy Martin introduced the Rémy Martin XO Diwali Limited-Edition, a festive expression created in celebration of Diwali and the cherished traditions of gathering, gifting and renewal that define the Festival of Lights.</description>
      <content:encoded>
        <![CDATA[<p>The House of Rémy Martin introduced the Rémy Martin XO Diwali Limited-Edition, a festive expression created in celebration of Diwali and the cherished traditions of gathering, gifting and renewal that define the Festival of Lights.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98733</guid>
      <pubDate>Mon, 12 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98733-remy-martin-xo-diwali-limited-edition</link>
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    </item>
    <item>
      <title>smartwater sparkling</title>
      <description>smartwater is bringing bubbles to its signature hydration experience with the introduction of smartwater sparkling, a new carbonated vapor-distilled water.</description>
      <content:encoded>
        <![CDATA[<p>smartwater is bringing bubbles to its signature hydration experience with the introduction of smartwater sparkling, a new carbonated vapor-distilled water.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98681</guid>
      <pubDate>Fri, 09 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98681-smartwater-sparkling</link>
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    </item>
    <item>
      <title>Conte Camillo Cocktails</title>
      <description>Mack Brands announced the expansion of Conte Camillo, its premium small-batch cocktail brand, in the United States, with the stateside launch of its complete five-cocktail portfolio.</description>
      <content:encoded>
        <![CDATA[<p>Mack Brands announced the expansion of Conte Camillo, its premium small-batch cocktail brand, in the United States, with the stateside launch of its complete five-cocktail portfolio.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98723</guid>
      <pubDate>Thu, 08 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98723-conte-camillo-cocktails</link>
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    </item>
    <item>
      <title>Planet Oat Humble Edition Oatmilk</title>
      <description>Planet Oat announced the launch of Planet Oat Humble Edition Oatmilk, the brand’s latest innovation in the refrigerated plant-based milk category.</description>
      <content:encoded>
        <![CDATA[<p>Planet Oat announced the launch of Planet Oat Humble Edition Oatmilk, the brand’s latest innovation in the refrigerated plant-based milk category.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98722</guid>
      <pubDate>Wed, 07 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98722-planet-oat-humble-edition-oatmilk</link>
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    </item>
    <item>
      <title>PLAYA DIA Tequila Blanco</title>
      <description>PLAYA DIA, a new premium tequila and lifestyle brand, unveiled its signature Tequila Blanco, crafted from 100% blue weber agave in Jalisco, Mexico, and bottled at 40% ABV.</description>
      <content:encoded>
        <![CDATA[<p>PLAYA DIA, a new premium tequila and lifestyle brand, unveiled its signature Tequila Blanco, crafted from 100% blue weber agave in Jalisco, Mexico, and bottled at 40% ABV.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98721</guid>
      <pubDate>Tue, 06 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98721-playa-dia-tequila-blanco</link>
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    </item>
    <item>
      <title>akvilė water</title>
      <description>akvilė, a Lithuanian brand of naturally alkaline, zero-nitrate mineral water, announced the U.S. introduction of its line of sparkling and still waters.</description>
      <content:encoded>
        <![CDATA[<p>akvilė, a Lithuanian brand of naturally alkaline, zero-nitrate mineral water, announced the U.S. introduction of its line of sparkling and still waters.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98720</guid>
      <pubDate>Mon, 05 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98720-akvil-water</link>
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    </item>
    <item>
      <title>Boba POPS Pop &amp; Go </title>
      <description>Unifying Spirits, creator of Boba POPS, introduced Pop &amp; Go, its first ready-to-drink (RTD) cocktail line.</description>
      <content:encoded>
        <![CDATA[<p>Unifying Spirits, creator of Boba POPS, introduced Pop & Go, its first ready-to-drink (RTD) cocktail line.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98703</guid>
      <pubDate>Fri, 02 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98703-boba-pops-pop-and-go</link>
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    </item>
    <item>
      <title>Readers’ Choice: New Product of the Month | September 2026</title>
      <description>Beverage Industry has selected eight new beverage products introduced in September 2026.</description>
      <content:encoded>
        <![CDATA[<p><em>Beverage Industry</em> has selected eight new beverage products introduced in September 2026.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98716</guid>
      <pubDate>Thu, 01 Oct 2026 01:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98716-readers-choice-new-product-of-the-month-september-2026</link>
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    </item>
    <item>
      <title>Heroot Herbal Energy</title>
      <description>Following the launch of its signature lineup of herbal energy drinks, Heroot, founded by Tomas Prucha, unveiled its Herbal Tonic Shot.</description>
      <content:encoded>
        <![CDATA[<p>Following the launch of its signature lineup of herbal energy drinks, Heroot, founded by Tomas Prucha, unveiled its Herbal Tonic Shot.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98702</guid>
      <pubDate>Thu, 01 Oct 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98702-heroot-herbal-energy</link>
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    </item>
    <item>
      <title>Campari Sarti</title>
      <description>Campari Group announced the official launch of Sarti, bringing one of Europe’s fastest-growing aperitifs stateside.</description>
      <content:encoded>
        <![CDATA[<p>Campari Group announced the official launch of Sarti, bringing one of Europe’s fastest-growing aperitifs stateside.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98701</guid>
      <pubDate>Wed, 30 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98701-campari-sarti</link>
      <enclosure url="https://www.bevindustry.com/ext/resources/2026/09/25/Sarti-Rosa.webp?t=1790351946" type="image/png" length="419677"/>
    </item>
    <item>
      <title>bubly Berry Sparkle Sangria, Paradise Paloma</title>
      <description>bubly sparkling water is stirring things up with two new, cocktail-inspired flavors: bubly Berry Sparkle Sangria and bubly Paradise Paloma.</description>
      <content:encoded>
        <![CDATA[<p>bubly sparkling water is stirring things up with two new, cocktail-inspired flavors: bubly Berry Sparkle Sangria and bubly Paradise Paloma.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98700</guid>
      <pubDate>Tue, 29 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98700-bubly-berry-sparkle-sangria-paradise-paloma</link>
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    </item>
    <item>
      <title>Oskar Blues Deviant Dale’s Imperial IPA</title>
      <description>Oskar Blues Brewery announced it is bringing Deviant Dale’s Imperial IPA back from the beyond.</description>
      <content:encoded>
        <![CDATA[<p>Oskar Blues Brewery announced it is bringing Deviant Dale’s Imperial IPA back from the beyond.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98699</guid>
      <pubDate>Mon, 28 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98699-oskar-blues-deviant-dales-imperial-ipa</link>
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    </item>
    <item>
      <title>Califia Farms seasonal flavors</title>
      <description>Califia Farms unveiled its 2026 seasonal lineup, all made with simple ingredients.</description>
      <content:encoded>
        <![CDATA[<p>Califia Farms unveiled its 2026 seasonal lineup, all made with simple ingredients.</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98685</guid>
      <pubDate>Fri, 25 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98685-califia-farms-seasonal-flavors</link>
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    </item>
    <item>
      <title>Blue Chair Bay Rum Pumpkin Spiced Rum Cream </title>
      <description>Blue Chair Bay Rum, a collection of premium rums founded and created by award-winning singer-songwriter Kenny Chesney, announced the launch of a new, limited-edition Pumpkin Spiced Rum Cream.</description>
      <content:encoded>
        <![CDATA[<p>Blue Chair Bay Rum, a collection of premium rums founded and created by award-winning singer-songwriter Kenny Chesney, announced the launch of a new, limited-edition Pumpkin Spiced Rum Cream.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.bevindustry.com/articles/98684</guid>
      <pubDate>Thu, 24 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98684-blue-chair-bay-rum-pumpkin-spiced-rum-cream</link>
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    </item>
    <item>
      <title>Jordan’s Skinny Mixes Harvest Collection</title>
      <description>Jordan’s Skinny Mixes, a leading innovator in zero-sugar, zero-calorie beverage enhancers, announced the launch of its 2026 Harvest Collection.</description>
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        <![CDATA[<p>Jordan’s Skinny Mixes, a leading innovator in zero-sugar, zero-calorie beverage enhancers, announced the launch of its 2026 Harvest Collection.&nbsp;</p>]]>
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      <pubDate>Wed, 23 Sep 2026 00:00:00 -0400</pubDate>
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      <title>IRIS USA Mount Fuji Sparkling Water</title>
      <description>IRIS USA announced the launch of Mount Fuji Sparkling Water, a new highly carbonated sparkling water sourced and bottled near the base of Mount Fuji in Japan.</description>
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        <![CDATA[<p>IRIS USA announced the launch of Mount Fuji Sparkling Water, a new highly carbonated sparkling water sourced and bottled near the base of Mount Fuji in Japan.</p>]]>
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      <guid>http://www.bevindustry.com/articles/98692</guid>
      <pubDate>Tue, 22 Sep 2026 00:00:00 -0400</pubDate>
      <link>https://www.bevindustry.com/articles/98692-iris-usa-mount-fuji-sparkling-water</link>
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