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Wild Turkey announced the release of Master's Keep Triumph, the latest addition to its highly collectible, annual Master's Keep series.

Laird Superfood Inc. announced the launch of Laird Superfood Protein Creamer, containing 12 grams of protein in each serving. 

Subculture Delta Beverages Inc., a joint venture between Subculture Coffee and Diesel Beverages, announced the launch of its shelf-stable THC-infused cold brew coffees. 

Pegasus Distillerie, a premium organic spirits brand founded in France’s Burgundy region, announced its arrival in the United States. 

Fable announced the nationwide launch of its signature line of premium THC/CBD-infused botanical cocktails.

90+ Cellars, a brand of Latitude Beverage, announced the relaunch of its limited-edition Boston Rosé. 

Nutrabolt’s C4 unveiled its C4 x Hawaiian Punch collaboration with the launch of its Hawaiian Punch flavor C4 Pre-Workout Powders and C4 Energy drink.

Aplós announced the launch of Aplós Cocktails, a lineup of ready-to-drink non-alcohol canned cocktails.

Caribe Juice, makers of WTRMLN WTR, announced the launch of WTRMLN ADE, a clean cold-pressed ultra-hydrating lemonade that harnesses the superpower of real watermelon.

Delola, the premium line of ready-to-enjoy cocktails founded by Jennifer Lopez, announced the expansion of THE HOUSE OF DELOLA, with a new Light Margarita cocktail.