Wine & Spirits

RSS

Shedding light on beverage alcohol sponsorships, SponsorUnited, a sports and entertainment platform, released its inaugural “Alcohol Beverages Marketing Partnerships 2023” report, which analyzes sponsorship trends and spend across various alcohol brands.

Casa Lumbre unveiled Alma Finca Orange Liqueur, a super-premium Mexican orange liqueur made with all fresh citrus. 

FRE Alcohol-Removed Wines announced the launch of its 187-ml “mini” wines, now available in the FRE Chardonnay and Cabernet Sauvignon varietals. This new offering will be available at major retailers across the country beginning in October.

Belvedere Vodka unveiled Belvedere 10, a vodka encased in a striking, sculpted bottle, crafted from the single harvest of one rye field alone, the company notes. 

Mash & Mallow, a brand of Pernod Ricard, announced its debut whiskey: Mash & Mallow S’mores Whiskey.

Ripon, Calif.-based Franzia Wines, a brand of the Wine Group, launched its Chillable Red Box costume and Red Cup costume to roll up to any Halloween party in style, it says.

Laird & Co., America’s oldest distiller, announced the introduction of the Laird’s American Mule, a ready-to-drink (RTD) cocktail made with their world-famous Apple Brandy.

19 Crimes is joining forces with Universal Monsters to unveil its spookiest pours yet of a Red Blend and Cabernet Sauvignon featuring Dracula and Frankenstein. The limited-edition wines are launching just in time for Halloween and bring Universal Pictures’ classic monster characters to life with newly reimagined artwork, featuring glow-in-the-dark labels and a new boundary pushing AR experience.

Johnnie Walker unveiled its limited-edition bottle featuring a new blend: Johnnie Walker Blue Label Elusive Umami.