Alternative Drinks

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PepsiCo Inc., Purchase, N.Y., announced the launch of its Nutrition Greenhouse accelerator program in North America, an innovation initiative designed to discover and support emerging brands in the food and beverage sector. The North American program follows the launch of PepsiCo's Nutrition Greenhouse in Europe, now in its second year.

WTRMLN WTR, Denver, launched WTRMLNSLCE, a non-refrigerated watermelon water that delivers electrolytes with 2 grams of natural sugar from watermelon and no artificial sweeteners, the company says.

Although experts are seeing an overall decline in the dairy market, dairy alternatives are permeating the segment and realizing growth.

As one of the category leaders within the coconut water market, ZICO has seen the evolution of the market and its consumer base.

Seattle-based Nuun launched Immunity, the brands latest innovation created to support the body's natural immune defense systems.

Carlsbad, Calif.-based Mamma Chia, National Chia Day founder and chia beverage creator, is celebrating National Chia Day on March 23 with a new release of its Clean Energy Beverages. 

Bolthouse Farms, a brand of Campbell Soup Co., announced Bolthouse Farms B line of products. 

Cocktail culture, consumer experimentation and mixologist innovations are the core cocktail mixer growth-drivers, and younger legal-drinking-age consumers are at the center of these trends.