Although sales for the coconut and other plant waters market might be down for the five-year period of 2014-2019, brands are innovating their lines to help bring the category more mainstream.
NOCCO, a branched-chain amino acid (BCAA) beverage company, kicked off its partnership with Battle Cancer, a mass-participation fitness competition that raises money for cancer charities around the world.
Regatta sponsoring Tucker Thompson’s speaker series
June 3, 2020
Regatta Craft Mixers, Locust Valley, N.Y., is proud to announce the brand has signed as the official craft mixer of New York Yacht Club American Magic, an official challenger for the 36th America’s Cup.
New kombucha-line extension available in 3 varieties
June 1, 2020
Anaheim, Calif.-based Wonder Drink Kombucha announced that its newest Prebiotic kombucha line, Prebiotic Plus, will be available at Sprouts this month.
New variety combines traditional cola taste with natural caffeine, L-Theanine
June 1, 2020
Louisville, Ky.-based Clear/Cut Phocus (Phocus) announced the launch of its new Cola flavor. The seventh flavor from the sparkling water brand, Cola will join the current roster of Phocus offerings, including Peach, Grapefruit, Blood Orange, Yuzu & Lime, Cucumber and Natural, and will be available nationwide.
New plant milk boasts 8 grams of protein in each serving
May 18, 2020
Califia Farms, Los Angeles, celebrated National Oat Milk Day (May 16) with the launch of Protein Oat, an enhanced line of plant milks made from pea, oat and sunflower proteins that deliver a blend of nine essential amino acids.