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Home » Topics » Category Focus » Beer

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Samuel Adams Brewlywed Ale

Boston Beer Co. brings back Brewlywed beer

Special brew available for one day only
June 17, 2013
No Comments

Samuel Adams brewers at Boston-based The Boston Beer Co. have brought back Samuel Adams Brewlywed Ale for another limited release. The Belgian-style "bride ale" will be available only on June 26 exclusively at the Boston Brewery, according to the brand.


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news

Narragansett Beer presents the ‘First Taste of Summer’

June 14, 2013
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As a tie-in with the sale of its Summer Ale, Narragansett Beer launched “The First Taste of Summer” photo contest.


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Stella Artois

The brands behind the event

June 14, 2013
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If consumers “look behind the curtain” of any sponsored event, they’ll find a support system of brands that help to fund the event and reap their own benefits at the same time.


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Founders beer can

Founders Brewing Co.’s summer offerings

June 14, 2013
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Founders Brewing Co. will offer its summer seasonal All Day IPA for the first time ever in cans from Ball Corp.


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Budweiser red white and blue

Budweiser's patriotic appeal

June 14, 2013
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Anheuser-Busch’s Budweiser brand released its limited-edition red, white and blue packaging.


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Miller Coors new bottle

Miller Lite’s on-premise special

June 14, 2013
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Miller Lite, a brand of MillerCoors, is upgrading its bottle with a sleek design that provides an innovative, contoured shape that is a modern interpretation of the brand’s signature long neck, it says.


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Tenth and Blake Beer Co.

Tenth and Blake Beer Co. furthers the beer renaissance

MillerCoors craft and import division’s products support a more flavorful culture
Stephanie headshot new cropped
Stephanie Cernivec
June 10, 2013
No Comments

When the MillerCoors facility in Golden, Colo., experienced a small flood in its basement a few years ago, little did the company know what it was about to stumble upon.


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Beverage News graphic

Constellation Brands completes acquisition of Grupo Modelo's US beer business

Acquisition nearly doubles company's sales
June 10, 2013
No Comments

Constellation Brands Inc., Victor, N.Y., announced that it completed its acquisition of Grupo Modelo's U.S. beer business from Anheuser-Busch InBev, Leuven, Belgium, for approximately $4.75 billion. The transaction includes full ownership of Crown Imports LLC, which provides Constellation with complete, independent control of all aspects of the U.S. commercial business; a state-of-the-art brewery in Nava (Piedras Negras), Mexico; an exclusive perpetual brand license in the United States to import, market and sell Corona and the Modelo brands Crown currently sells; and the freedom to develop brand extensions and innovations for the U.S. market.


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Strongbow Golden Hour

Strongbow cider ‘Golden Hour’ program encourages summer celebrations

June 10, 2013
No Comments

Strongbow, a brand of Heineken USA, White Plains, N.Y., launched its “Golden Hour” on-premise, retail and event activation for the summer. The cider brand will act as a catalyst for spur-of-the-moment experiences to excite consumers of legal drinking age and encourage them to create their own “Golden Hour” celebrations with Strongbow, it says.


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news

A country without beer

May 15, 2013
No Comments

What would the United States be like without beer? A study conducted by John Dunham & Associates, jointly commissioned by the Beer Institute and the National Beer Wholesalers Association, shows that without the beer industry, the U.S. economy could be very different.


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Cognitive Support: The New Frontier of Well-Being

Consumers are actively seeking everything from enhanced focus and better information processing, to reduced stress, improved mood, faster learning, effective memory, better adaptability, and enhanced multitasking. This session will review the science behind these ingredients and how they can be added to your formulations to tap into the cognitive support wave.

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