Tea and Coffee

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Brisk, an iced tea brand of Purchase, N.Y.-based PepsiCo, and Mishka, a Brooklyn-based lifestyle brand, announced a limited-edition collection of apparel that will be available on MishkaNYC.com/Brisk starting today. The collaboration is part of Brisk's "kinda out there" campaign which highlights quirky artist-created characters that appear on each can of Brisk. These characters were the inspiration for the Brisk X Mishka designs, which fuse the original Brisk can art with the Japanese anime-type stylings of renowned street artist L'Amour Supreme, the company says.

Born in Brooklyn, N.Y., Snapple, a brand of Dr. Pepper Snapple Group, Plano, Texas, has won a special place in the hearts of New Yorkers, and this year the brand rallied its hometown fans to share their love with the rest of the country. Now, Nick Cannon – rapper, actor, host of America’s Got Talent, and Snapple-lover – is joining the brand asking people coast-to-coast to share why they love Snapple online with the hashtag #LOVESNAPPLE, the company says.  

Manufacturers and retailers continually are searching for ways to optimize shopper satisfaction through category management. But while the overall idea remains the same, the ways manufacturers and retailers go about this process changes as trends evolve.

When Steaz launched its first beverage products back in late 2002, the brand of Doylestown, Pa.-based The Healthy Beverage Co. LLC was working to create a healthy beverage alternative.

Starbucks Coffee Co. expanded its K-Cup offerings with the release of Starbucks Sweetened Iced Coffee and Tazo Sweetened Iced Tea K-Cup packs.

Bigelow Tea Co. released limited-edition Girl Scouts branded teas featuring popular cookie flavors.

Calmer Sutra Tea is expanding its tea presence from Australia into the United States

Keurig Green Mountain Inc., Waterbury, Vt., released Keurig K-Mugpods. The pods brew a large travel mug-size of coffee through the company’s Keurig 2.0 brewing system. Keurig 2.0, which debuted in Fall 2014, is the first Keurig brewer with the ability to brew a single cup, a four-cup carafe, and now a travel-mug size of coffee.

Gevalia introduces three ready-to-drink coffees with almond milk

Red Jacket Orchard combines two old favorites to make one new healthy beverage.