Shock Top, Wicked Joe Organic Coffees announce new packaging
May 15, 2017
“Shock Top is known for its laid-back, carefree vibe, but this year, we’re growing up without letting go of being young. We’re turning up the volume with a vibrant, new energy and look that’s ready to shake things up,” said Jake Kirsch, vice president of Shock Top, in a statement.
Wicked Joe Organic Coffees rolled out new packaging after more than 12 years in business. The product line now sports a cleaner, more modern look, including black and chrome brand elements and an array of accent colors indicating the individual blend, flavor or bean’s origin, the company says.
Lipton, a brand of Pepsi Lipton Tea Partnership between PepsiCo Inc. and Unilever, introduced a new flavor joining its line of ready-to-drink iced teas: Mango.
Folgers, a brand of Orrville, Ohio-based J.M. Smucker Co., partnering with Grammy-nominated country music star Chris Young, announced the winner for its 2017 Folgers Jingle Contest.
Brands ask consumers to help provide more than 1 million meals
May 2, 2017
Gold Peak Tea, a brand of Atlanta-based The Coca-Cola Co., and Feeding America, the nation’s largest domestic hunger-relief organization, are asking consumers to help provide more than 1 million meals to families in need.
San Rafael, Calif.-based The Mighty Leaf Co., which specializes in artisan blends of whole leaf teas, herbs and fruits, launched Tea & Company, a super-premium brand of reserve lot whole leaf teas.
Commitment expand on Starbucks One Tree for Every Bag
April 18, 2017
Starbucks Coffee Co., Seattle, announced that it will ensure that 100 million healthy coffee trees get into the hands of coffee farmers that need them by 2025.
For those looking for a quick boost of energy and want to avoid calories, pureLYFT, in the form of an all-natural, easy-to-use stir stick, delivers a single serving of 125 mg of clean caffeine when added to a beverage, the company says.