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Home » Topics » Category Focus » Bottled Water

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Essentia_JButler_900.jpg

Essentia Water’s Stop for Nothing campaign promotes sense of renewal

Campaign features dynamic roster of athletes, entertainers
May 2, 2022

Essentia Water, Bothell, Wash., launched a new campaign featuring NBA basketball star Jimmy Butler, NFL quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae. A continuation of its Stop for Nothing campaign, which launched in 2021, this new creative focuses on maintaining resilience by taking a moment to pause and hydrate, the company says.


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value-added packaging of Agua Plus
Up Close With

Agua Plus innovates with All-Scratch! Technology

Reduce waste, stay healthy brand’s mantra
Barbara Harfmann
Barbara Harfmann
April 21, 2022
Agua Plus, a brand of Plus Brand Industries, is a pH9+ alkaline water that features All-Scratch! Technology, a patented scratch technology that allows consumers to scratch their name, initials or image directly on the label.
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ZenWTR announces initial 1% For the Oceans donation

ZenWTR recently received Plastic Negative Certification from Plastic Credit Exchange
April 20, 2022

ZenWTR, Los Angeles, is celebrating Earth Day by announcing the initial distribution of its 1% For the Oceans donation that will go to numerous organizations with missions to protect and preserve our oceans and advance recycling in the United States. As part of the company's 1% For the Oceans initiative, 1% of total sales is committed to ocean conservation and recycling education and advocacy.


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Talking Rain Beverage Co. appoints Ken Sylvia as CEO

April 15, 2022


Seattle-based Talking Rain Beverage Co., the maker of Sparkling Ice beverages, appointed Ken Sylvia to CEO, effective April 12. As a driven leader, Sylvia will continue to fulfill Talking Rain’s mission of “Creating Connections with Every Sip” by prioritizing employee development, community engagement, product innovation and corporate responsibility, the company says.



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Michael Bublé, bubly ask consumers to ‘see the bubly side’

Sparkling water brand, musical artist partner for campaign to turn around bummer moments
April 15, 2022

Purchase, N.Y.-based PepsiCo’s bubly sparkling water launched a new campaign to show consumers that everyday bummer moments have a silver lining ― or to “see the bubly side.” To help kick off the year-long campaign, bubly is joining forces once again with Michael Bublé, whose serenades bring smiles to people around the world.


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San Pellegrino revamps packaging, formula

April 8, 2022

San Pellegrino’s Italian Sparkling Drinks portfolio is getting an all-new look and a revamped formula. The new packaging transitions from a traditional barrel can to a stylish sleek can.


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Graasi Barley Water

March 15, 2022

Graasi Barley Water launched a new line of ready-to-drink (RTD) organic waters in three flavors: Citrus Mint, Cucumber Lime and Lemongrass Ginger. 


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Waterloo Sparkling Water adds Cherry Limeade, Blackberry Lemonade varieties

New flavors debut at South by Southwest
March 11, 2022

Waterloo Sparkling Water, Austin, Texas, announced two new flavors with the launch of its Cherry Limeade and Blackberry Lemonade sparkling waters.


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HH Bespoke Water

March 3, 2022

HH Bespoke Spirits & Beverages launched its own alkaline water: HH Bespoke Water. HH Bespoke Water has a pH of 9.5 with its alkaline properties being better for your health than regular water, the company notes.


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LaCroix Cherry Blossom

March 1, 2022

La Croix, a brand of National Beverage Corp., announced its newest flavor: Cherry Blossom.


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