As the Barbiemania continues, PATH Water has launched a limited-edition Barbie bottle in partnership with Mattel. The bright pink, refillable water bottle now is available exclusively on PATH’s website for $29.99 for a nine-pack of 16.9-ounce bottles, while supplies last. 

A percentage of proceeds for each sale of the limited-edition bottled will go to Girls Inc., the company says. The message behind PATH’s newest bottle is female empowerment, and to spread the message PATH is encouraging women to share their bottles along with their #PATHtomydreams stories on socials, it adds.