IRIS USA announced the launch of Mount Fuji Sparkling Water, a new highly carbonated sparkling water sourced and bottled near the base of Mount Fuji in Japan.
Nestlé and Platinum Equity announce a plan to create Peranel, a 50:50 joint venture for Nestlé’s waters and premium beverages business, designed to establish a dedicated player with strengthened focus to drive growth in a dynamic category
Waiākea Hawaiian Volcanic Beverages kicks off its 14th anniversary with the launch of Waiākea Paʻa, a premium reusable glass collection available in still and sparkling.
This year’s State of the Industry report on the bottled water category notes how players in the market are incorporating more functional benefits into their bottled water formulations.
Today’s beverage aisle is a chaotic collision of function, flavor, lifestyle and identity, with functional beverage brands often have to win over consumers in seconds as its packaging serves as a billboard.