The Kraken Rum Co. announced its entry into the ready-to-drink (RTD) category with the release of three new canned cocktails: Kraken & Cola, Kraken Rum Punch and Kraken & Ginger Beer.
Monster Energy Corp. announced a new flavor is joining the Rehab Monster lineup: Watermelon. The new energy drink is packed with added functional benefits to restore energy and conquer fatigue, the company says.
Global craft beer innovator Brooklyn Brewery is growing its core portfolio of craft beers with the launch of the new Brooklyn Pilsner ― a crisp, bright and refreshing new lager that’s inspired by Brooklyn, it says.
CUCIELO Vermouth, a brand of Artisan Spirits Ltd., expanded its collection with the launch of a Dry Vermouth di Torino, which is crafted to capture the essence of “Golden Hour” and Italian Aperitivo Culture, it says.
Melograno Cocktails announced its entering the canned cocktail market. Founders ― Reza and Shiva Mortazavi, a husband and wife team ― were inspired and influenced by the current trending industry to create a product they have yet to see, one that is designed with flavors that celebrate cultures from around the world, the company says.
Q Mixers announced an expansion into the non-carbonated mixer category with the debut of two new innovations: Q Spectacular Bloody Mary Mix and Q Spectacular Margarita Mix.
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