Plant-Based Beverages

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Emeryville, Calif.-based REBBL, a plant-based functional beverage brand founded to make a positive social impact and uphold human rights, is making health-conscious soda and a functional coffee solution with the launch of two new product lines: REBBL POP, a sparkling functional soda, and REBBL Stacked Coffee, a plant-powered cold-brew with additional health benefits.

Yoi, which means "good" in Japanese, launched in Bay Area independent grocers this month with its Probiotic Nut & Seedmilks line. 

While the dairy category as a whole remains fairly stable, various sub-segments demonstrate a slowdown, including in traditional milk and soy-based milks. Almond milk and other alternatives, however, are seeing an upward trajectory.

The plant water category as a whole has seen growth over the past five years, despite ebbing and flowing consumer interest. Although coconut water continues to be the most dominant sub-segment, recent entries to the plant water market, such as aloe and cactus waters, could compete with coconut water.

The Cactus Water Co. LLC released ¡CACTUS! Organic Cactus Water in Papaya, Lime and Watermelon varieties. 

Take Two Foods, an upcycled foods company creating second chances for people and the planet, released Barleymilk in Original and Unsweetened varieties. 

Good Karma Foods launched Plantmilk, a blend of oat, flax and peas. 

Whole Foods Market, Austin, Texas, revealed its first-ever plant-based trend predictions, with nut-based cheese alternatives, banana blossoms and creamy cashew dips topping the list. Looking ahead to summer and beyond, the grocer’s Trends Council pooled members’ industry knowledge, product-sourcing expertise and hands-on work with emerging and existing plant-forward brands to inform the predictions.

nutpods introduced its first-ever naturally sweetened coffee creamers, still with zero sugar in each serving. 

REBBL, Emeryville, Calif., has added immunity support to its top flavors: Reishi Chocolate, Turmeric Golden-Milk, Vanilla Protein and Dark Chocolate Protein.