With consumers’ wellness approach toward weight management, experts highlight how demand for nutritious drinks that support overall well-being is transforming the industry.
FUL, a female founded, science-backed food company, introduced its first product: FULwater, created with its nutrient-rich, spirulina ingredient, but without a strong algae taste, it says.
As more and more consumers learn about the gut microbiome and its role in overall health and wellness, experts highlight how incorporating fiber and biotic solutions can help beverage-makers meet consumers’ various need states.
Poppi, the cult-favorite prebiotic soda brand, announced the launch of a new flavor: Grape, inspired by the childhood memories we all know and love, it says.
With the growing interest in digestive health, more and more consumers are choosing beverages with functional ingredients that support digestive health and overall well-being.