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Home » premium spirits

Articles Tagged with ''premium spirits''

The image features the El Mayor Tequila Paloma to Sunset cocktail kit

Spirits market faces shifting landscape, RTDs continue to drive growth

Low- and no-alcohol, premiumization trends continue to impact market
Sabetta-Lauren.jpg
Lauren Sabetta
April 2, 2026

Despite premium-driven growth and RTD cocktails on the rise, experts highlight how the spirits market is facing real pressure from inflation, tighter consumer budgets, and a shift in consumer behavior.


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Lemon Drop Martini

Getting in the spirit of spirits

Beverage-makers seek to keep consumer attention on the spirits category
Chloe Alverson
Chloe Alverson
March 25, 2025

Compared with recent years, the spirits category experienced a deceleration of growth. Despite this, the market continues to thrive, due to evolving consumer preferences and innovations.


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SipMARGS_AlixEarle_900.jpg

SipMARGS relaunches with Alix Earle as investor, brand partner

Ready-to-drink sparkling Margarita brand enters new era with influencer
Chloe Alverson
Chloe Alverson
March 12, 2025

SipMARGS is made from a blend of premium tequila Blanco, natural ingredients, real fruit juice, real cane sugar and sparkling water. 


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MeganTheeStallion_Tequila_900.jpg

Megan Thee Stallion launches premium tequila brand

Chicas Divertidas includes 'smooth, sultry and premium' Blanco, Reposado
Staff Beverage Industry
February 18, 2025

A dagger-pierced heart crowns the bottle, highlighting the brand’s essence: keep it cute, classy and cut-throat.


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Blue Run Ember.png

Blue Run Spirits’ Ember

December 16, 2024

In time for the holidays, Blue Run Spirits released a new limited release expression: Ember.


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Danos Dangerous Resposado Tequila.png

Dano’s Dangerous Coffee Reposado Tequila

December 10, 2024

Dano’s Dangerous Tequila announced the launch of its latest innovation: Coffee Reposado Tequila. 


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Tip_Top_WhiskeySour_1170.jpg

Tip Top Proper Cocktails delivers authenticity

Co-founder talks new product development, cocktail culture
Chloe Alverson
Chloe Alverson
October 31, 2024

Now, after five years on the market, Tip Top’s portfolio has grown, now with 16 offerings. Its most recent offering is the Whiskey Sour, which launched earlier this month.


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Bluebird Hardwater New Flavors.png

Bluebird Hardwater’s flavored hard waters

August 29, 2024

Bluebird Hardwater announced its latest innovation with the introduction of its flavored hard water varieties made with real juice. 


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Wild Turkey Masters Keep Triumph.png

Wild Turkey Master's Keep Triumph

July 8, 2024

Wild Turkey announced the release of Master's Keep Triumph, the latest addition to its highly collectible, annual Master's Keep series.


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Pegasus Shooting Star Vodka.png

Pegasus Distillerie Shooting Star Vodka

July 2, 2024

Pegasus Distillerie, a premium organic spirits brand founded in France’s Burgundy region, announced its arrival in the United States. 


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