The International Bottled Water Association (IBWA) and the Northeast Bottled Water Association (NEBWA) announced that registration is officially open for the joint 2026 Conference & Trade Show.
Bottled water's health benefits remain well-documented, however, headlines surrounding microplastics could be placing an uneven burden on the category.
FIJI Water is celebrating summer with its new campaign spotlighting its iconic source story, the introduction of a 700-ml bottle, and a series of limited-time offers.
Primo Brands Corp. announced the successful completion of the merger of Primo Water Corp. and an affiliate of BlueTriton Brands Inc., creating Primo Brands, a leading branded beverage company in North America with a focus on healthy hydration.
Primo Water Corp., Tampa, Fla., and an affiliate of BlueTriton Brands Inc., Stamford, Conn., announced the entry into a definitive agreement to create a leading North American pure-play healthy hydration company in an all-stock transaction that was unanimously approved by their respective Boards of Directors.
BlueTriton Brands, Stamford, Conn., announced the release of new aluminum bottle packaging. Five of BlueTriton’s brands will be leading the charge with the new containers — Poland Spring, Deer Park, Ice Mountain, Arrowhead and Pure Life.
Essentia Water is taking hydration to the next level with all-new Essentia Hydroboost, the brand’s first-ever flavored and functional water innovation designed to keep consumers hydrated while pursuing their goals, it says.