Fans can submit selfies to triple chances of winning a trip for two to Seattle
October 2, 2014
Fifty Shades of Grey Wine, a line of red and white wines blended by “Fifty Shades of Grey” author E L James, is offering fans a chance to live like the literary trilogy’s main characters, Christian Grey and Anastasia Steele, for a weekend and attend a showing of the upcoming “Fifty Shades of Grey” movie in Seattle during its opening weekend in February.
Friends Fun Wine, a brand of Aventura, Fla.-based Friends Beverage Group, launched a new commercial just in time for National Coffee Day on Sept. 29 to promote its soon-to-be released coffee-wine beverages. The 30-second spot invites consumers to give a new meaning to breakfast in bed by adding a romantic element to the occasion by serving the coffee-wine drinks with the meal.
With all the buzz surrounding health and wellness, vitamin fortification remains a popular topic in the consumer market. The readers of Beverage Industry also seem interested in the topic, as 60 percent of voters named VitaminFizz the best new product that was posted on www.bevindustry.com during the month of August, making it the winner of the publication’s August Readers’ Choice New Product of the Month poll.
Gift box highlights support for Waterkeeper Alliance
September 15, 2014
This month, Fonseca released the 2014 Limited Edition BIN 27 Erik Parker Artist Series, a reserve Port wine packaged in a gift box featuring Parker’s water-inspired art.
Nielsen survey reveals causes consumers are most passionate about
September 15, 2014
The industry has seen consumers suggest ingredients, flavors, brand names and more for new products; however, Columbia Crest is taking crowdsourcing into new territory — the vineyard, to be specific.
Crafted by Concha y Toro and imported into the United States by Excelsior Wines, the new Casillero del Diablo Devil’s Collection targets the younger generation, according to Concha y Toro.
Company will make a $100,000 donation to Napa Valley Vintners’ Community Disaster Relief Fund
September 2, 2014
Constellation Brands, Victor, N.Y., announced that it will make a $100,000 donation to the Napa Valley Vintners’ Community Disaster Relief Fund to provide immediate support to the local community.