Brands utilize atheletes, video games, world records and more
September 16, 2015
Coors Light partnered with Univision Deportes, the sports division of Univision Communications Inc., as the official beer sponsor of the Campeon de Campeones and SuperCopa championships.
I recently returned from a vacation in Southern California, where I mixed in some work between Disneyland, whale watching and playing in the Pacific Ocean. After watching my 19-year-old son and the rest of Chicago Danube Swabians — a German folk-dancing group — participate in a Landerstrachtenfest in Anaheim, we got the chance to explore California and sample a few beverages, too.
Denver-based urban winery The Infinite Monkey Theorem (TIMT) partnered with Whole Foods Market to roll out its signature, single-serve canned wines nationwide, offering consumers across the country endless opportunities to pick up a four-pack, the company says.
Beringer Founders’ Estate debuted new packaging. The new packaging is inspired by the heritage of Beringer dating back to its founding in 1876, the company says.
Major League Baseball teams offer their own red wines
August 14, 2015
The Coca-Cola Co.’s Fuze brand is putting an end to the “jibber jabber” and launching a campaign designed to introduce people to its line of bold, flavor-charged iced teas.
Top Chef star to judge food and wine pairings contest
July 28, 2015
Sonoma, Calif.-based Gloria Ferrer Caves & Vineyards and “Top Chef” star Brooke Williamson have teamed up to discover the “most glorious appetizer recipe” in the country through its first-ever "Glorious Bites Challenge."
Constellation Brands Inc., Victor, N.Y., announced that it has agreed to acquire the Meiomi wine brand from Copper Cane LLC, a Joseph Wagner controlled company. The transaction is expected to close by the beginning of August, the companies say.
Neil Ruane, exports sales manager for Boisset, La Famille de Grand Vins, describes the Bourgogne region of France, its influence on wines from the region, and how Americans perceive this segment of the wine market.