Donation - Articles - Page 6 | Beverage Industry

Operation Gratitude sends care packages to first responders, deployed service members

Starbucks, Liquid IV hydration among the companies donating products

September 11, 2020

Operation Gratitude ships beverages, snacks and treats to first responders, National Guard members and deployed troops to express thankfulness.

Tea North, Lindsey Stirling help those in need

Sales of tea brand assists families impacted by COVID-19

September 4, 2020

Tea North tea brand and artist Lindsey Stirling are teaming up to provide aid to families impacted by COVID-19 and the relative difficulties it’s caused for many.

Black is Beautiful initiative encourages awareness, justice

Urban South releases new stout beer, label for the cause

July 28, 2020

Urban South Brewery is participating in the “Black is Beautiful” initiative, which invites brewers to use the base stout beer recipe provided with their own twist, complete with a limited-edition label design.

Limited-edition artwork on canned wine supports causes

Nomadica 2018 North Coast Sparkling White sold in cans for pride month

July 2, 2020

Los Angeles-based Nomadica released a limited-edition sparkling white wine can for Pride month with cover art by @takiisbranding, an LGBTQ+ Brazillian artist and DJ.

Coca-Cola, Uber Eats partner to combat hunger

Campaign operating through this weekend will benefit Feeding America

June 26, 2020

Atlanta-based The Coca-Cola Co. and Uber Eats launched a joint program to benefit Feeding America, the nation’s largest domestic hunger-relief organization. Through June 28, for every order placed via Uber Eats from a participating restaurant, Feeding America will receive a donation to provide one meal to a person in need, with the goal of providing up to 5 million meals.

The Last Drop

Budweiser brings back “Whassup” ads

Campaign serves as reminder to check in with loved ones

June 5, 2020

Budweiser unveiled the next iteration of its “Whassup” PSA, a spin on its original “whassup” ad that rose to pop culture prominence in 1999.

The Last Drop

Stella Rosa launches “Real Taste Comes Naturally”

Campaign highlights authenticity, real fruit flavor

June 5, 2020

The Riboli family of San Antonio Winery recently released its semi-sparkling wines in two new flavors: Stella Rosa Pineapple and Stella Rosa Watermelon.

The Last Drop

So Good So You sends care packages to front lines

The brand requests ER, ICU nominations to receive packages

June 5, 2020

So Good So You has launched a program to send “hospital hero” care packages to medical professionals on the frontlines of the nation’s hospitals.

The Last Drop

NOCCO supports Battle Cancer

Variety of activations to raise awareness, funds

June 5, 2020

NOCCO, a branched-chain amino acid (BCAA) beverage company, kicked off its partnership with Battle Cancer, a mass-participation fitness competition that raises money for cancer charities around the world.

The Last Drop

Vahdam Tea offers $100K loan program to aid tea estates

Interest-free advances help farms ease cash flow, pay workers

Sarah Graybill

June 5, 2020

India’s tea industry has been severely impacted by the COVID-19 crisis, with upwards of 1 million tea estate farmers and owners facing hardships because of the failing crop, low cash flow and zero revenue, Vahdam Tea reports.