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Home » celebrity partnership

Articles Tagged with ''celebrity partnership''

TRU Hydrate

Heather Rae Young, TRU Supplements partner on new release

TRU Hydrate Cucumber available in 50-serving container
September 9, 2021

On the heels of their most recent collaboration's success, media personality, entrepreneur and star of the Netflix show “Selling Sunset” Heather Rae Young is partnering with TRU Supplements, Los Angeles, for a second time. The duo developed TRU Hydrate Cucumber Melon, a drink mix designed to create a revitalizing beverage, it says. 


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Poppi

Prebiotic soda Poppi announces latest investment round

Pop culture personalities, CAVU Ventures among recent investors
August 30, 2021

Prebiotic soda brand Poppi, Dallas, announced a round of investment from some of pop culture’s most notable personalities. 


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SelvaRay Rum

SelvaRey Coconut debuts campaign with Bruno Mars

July 12, 2021

Available just in time for summer, SelvaRey Coconut is being introduced by Bruno Mars and a few of his famous friends as “a party in a party when you celebrate — SelvaRey.” 


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Post Malone

Jägermeister, Post Malone team up to bring back nightlife

Campaign includes short file tribute shot by Academy Award-nominated director Zachary Heinzerling
July 6, 2021

Jägermeister, imported exclusively by Mast-Jägermeister US, White Plains, N.Y., and American Rapper Post Malone have joined forces to launch a fully integrated global campaign to help bring life back to nightlife, including a short film tribute to the multitude of local businesses and communities that have been affected over the past year titled "Night Lights."


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Baileys

Limited-time release from Baileys delivers vacation vibes

Liqueur brand partners with La La Anthony for Baileys Colada
April 8, 2021

Baileys, a brand of Diageo North America, New York, is gearing up to deliver a new addition to your next staycation with the launch of Baileys Colada, a new, limited-time offering. 


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TAZO

TAZO, SZA partner to support climate justice

April 2, 2021

In partnership with Top Dawg Entertainment recording artist and singer-songwriter SZA, and nonprofit organization American Forests, TAZO announced its commitment in the fight for climate justice. 


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BODYARMOR LYTE Carrie Underwood

BODYARMOR LYTE Sports Drink, Carrie Underwood enter equity partnership

Music artist stars in brand’s 1st national TV campaign
January 11, 2021

BODYARMOR LYTE Sports Drink, a brand of Whitestone, N.Y.-based BODYARMOR, announced a new equity partnership with 7-time Grammy Award-winning superstar Carrie Underwood. 


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Wild Turkey logo

Matthew McConaughey, Wild Turkey honor local activists

With Thanks annual give back campaign celebrates 4 selfless individuals
November 16, 2020

As the COVID-19 pandemic took hold of the United States, everyday heroes stepped up to support family, friends, neighbors and strangers. These "local legends" have provided unity, comfort, nourishment and relief during these unprecedented health and economic challenges. To show support, Matthew McConaughey and Wild Turkey give thanks and celebrate four selfless individuals from Austin, Chicago, Dallas, and New Orleans who've demonstrated unwavering conviction in serving their communities.


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Jack Daniel's

Jack Daniel’s inks partnership deal with celebrity outdoorsman Chad Belding

“The Fowl Life” Single Barrel whiskey to further fundraising for conservation groups
November 2, 2020

Jack Daniel’s Tennessee Whiskey has signed a multi-year partnership with outdoorsman Chad Belding to raise awareness around the environment and sustainable ingredients. 


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Monster and RISK

Monster Energy, Street Artist RISK partner for ‘Khaotic’ giveaway

Juice Monster unveils new flavors, car giveaway campaign
October 12, 2020

Monster Energy, Corona, Calif., has partnered with legendary street artist RISK in launching two new additions to its line of energy-infused, flavor-packed juices: Juice Monster Papillon and Khaotic. To celebrate the launch, Monster will give away a one-of-a-kind "Khaotic" classic car designed by RISK to one winner on Dec. 15. Monster also is offering 50 winners Juice Monster backpacks.


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