Uncle Matt’s Organic, the Official Orange Juice of the Orlando Magic, is taking its team partnership beyond OJ with the launch of Uncle Matt’s Organic Magic Lemonade.
For beverage manufacturers, transitioning away from synthetic dyes is no longer just a formulation challenge. It has become an operational planning priority.
With rising interest in clean label products, experts note that consumers are paying closer attention to beverage labels, favoring products that provide more transparency and offer simpler ingredients.
The FDA recently revised its approach to beverage labels in terms of artificial colors, while also approving two new natural color solutions. Kathleen Sanzo with Morgan Lewis details how this will impact food and beverage-makers.