Southern Glazer’s Wine & Spirits, Dallas and Miami, unveiled the results of its 2022 Liquid Insights Tour, a coast-to-coast educational initiative designed to explore and identify the latest trends in cocktails and wine. Over the course of 111 days, Brian Masilionis, director of on-premise commercial strategy and national accounts for Southern Glazer’s, led a team of its mixologists to sample more than 400 drinks in 83 restaurants, bars and hotels, compiling their insights to discover emerging cocktail and wine trends across the United States.

Long Island City, N.Y.-based Hella Cocktail Co., a brand of botanically inspired mixers and cocktails, announced a $5 million investment from a fellow BIPOC-owned company, Uncle Nearest Premium Whiskey, Shelbyville, Tenn.

“Mr. Robot” and “Bohemian Rhapsody” actor Rami Malek has partnered with Absolut, a brand of Pernod Ricard USA, New York, in what is set to be their biggest ongoing campaign yet. The campaign, called The World of Absolut Cocktails, will launch this summer with an introduction from Malek. The multi-year project is designed to inspire people who are open-minded, optimistic, and driven by curiosity … to come together to mix ideas and, of course, drinks, the company says.

Inspired by the brand’s iconic Curly Fries as well as its newer Crinkle Fries, Arby’s is entering the world of spirits by offering two delicious and distinctive flavors of potato-based vodka for its 21-and-older consumers, the company says.

Baileys, a brand of Diageo North America, New York, is gearing up to deliver a new addition to your next staycation with the launch of Baileys Colada, a new, limited-time offering.