Articles Tagged with ''cocktails''

7UP Logo

7UP, Trisha Yearwood partner to create new recipes

Musical artist/cookbook author develops beverage and marinade recipe using soft drink brand
May 15, 2017

7UP, a brand of Plano, Texas-based Dr Pepper Snapple Group, announced its partnership with Trisha Yearwood, the three-time Grammy Award-winning country star, New York Times best-selling cookbook author and host of the Emmy-winning “Trisha's Southern Kitchen” on Food Network.


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The Dead Rabbit

Variety, premiumization drive on-premise channel

Beverages deliver 50 percent of profit in bars, restaurants
Barbara Harfmann
April 10, 2017
Regardless of whether consumers are drinking beer, wine or spirits when dining out, suggested food pairings and recommendations from influencers, like bartenders and wait staff, can motivate consumers to try something new or trade up to a more premium product.
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Matcha, spicy cocktails trending

Wine n Dine predicts beverage trends
Barbara Harfmann
January 16, 2017
As the new year begins, most of us reflect back on the past year and look to the future with anticipation. The same rings true in the beverage industry as beverage-makers launch new products to engage consumers while paying attention to the latest trends.
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Margaritas the No. 1 US cocktail

Mobile apps growing in popularity
Barbara Harfmann
September 15, 2016
When I go out to dinner, typically I order water with lemon because I want to avoid excess calories and save a few dollars. However, when I want to indulge, a traditional Margarita on the rocks is my go-to drink.
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Tanqueray Gin Snoop Dogg Cocktails

Tanqueray Gin partners with Snoop Dogg

Entertainment icon to develop gin and juice cocktails
August 31, 2016

Tanqueray Gin, a brand of Norwalk, Conn.-based Diageo North America, announced the launch of a new strategic partnership with entertainment icon Snoop Dogg. The partnership brings to life the brand's focus on a gin and juice cocktail strategy celebrating the success of Snoop Dogg's 1993 classic hit “Gin & Juice.”


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Beverage companies team up with Major League Baseball to showcase brands

360 Vodka releases commemorative bottle honoring World Series champion Kansas City Royals
Barbara Harfmann
July 15, 2016
As a child, I spent many happy afternoons and evenings watching the Chicago White Sox play at “old” Comiskey Park at 35th and Shields. Typically, our family of six sat in the left-field bleachers, and I vividly remember cheering on Harold Baines, Ron Kittle and the other “good guys in black” while drinking a cold soda and munching on peanuts and hot dogs
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Extra Kinky Cocktails

EXTRA KINKY

June 8, 2016

Prestige Beverage Group expanded its Kinky brand with the addition of EXTRA KINKY cocktails. 


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Kinky Red/Summer

Kinky Red, Summer

May 16, 2016

Kinky, a brand of Prestige Beverage Group, added two new flavors to its line of ready-to-drink cocktails: Kinky Cocktails Red and limited-edition Kinky Cocktails Summer. 


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