Given the rise of ready-to-drink RTD cocktails, Upgraded Points recently released a study unveiling the most popular canned cocktails and mocktails in each U.S. state.
Outshine Fruit & Yogurt Smoothies is giving fans an “oh so squeezy” reason to elevate their cocktails (or mocktails) by combining the fruity blends of a smoothie with their beverage of choice.
As lifestyle trends continue to drive growth for the non-alcohol category, brand representatives discuss how innovative products are meeting evolving consumer trends.
Waterloo Sparkling Water, Austin, Texas, announced three new flavors with the launch of its All Day Rosé, Pi-Ño Colada and Mojito Mocktail Sparkling Waters.
Behavioral research platform Veylinx, New York, revealed in a new year-over-year study how consumer demand is increasing for both non-alcohol and alcohol canned cocktails.
For Laura Taylor, an eagerness to liven up non-alcohol options at social gatherings for herself played a major role in her creation of Mingle Mocktails in 2017. Now the brand is partnering with Bethenny Frankel to disrupt the market.
Mingle, the female-founded line of sparkling craft mocktails, debuted its new seasonal Summer Variety Pool Pack, which features cans of Mingle’s best-selling flavors: Blackberry Hibiscus Bellini, Cranberry Cosmo, Blood Orange Elderflower Mimosa, Key Lime Margarita & Cucumber Melon Mojito.
A shift in beverage trends can be seen during the summer. NielsenIQ identifies various trends driving summer beverage choices in the name of health and sustainability.
Recess relaxation beverages announced the launch of its new Zero Proof Craft Mocktail collection, its first official expansion into the non-alcoholic category.