For Laura Taylor, an eagerness to liven up non-alcohol options at social gatherings for herself played a major role in her creation of Mingle Mocktails in 2017. Now the brand is partnering with Bethenny Frankel to disrupt the market.

Mingle, the female-founded line of sparkling craft mocktails, debuted its new seasonal Summer Variety Pool Pack, which features cans of Mingle’s best-selling flavors: Blackberry Hibiscus Bellini, Cranberry Cosmo, Blood Orange Elderflower Mimosa, Key Lime Margarita & Cucumber Melon Mojito.

A shift in beverage trends can be seen during the summer. NielsenIQ identifies various trends driving summer beverage choices in the name of health and sustainability.

Recess relaxation beverages announced the launch of its new Zero Proof Craft Mocktail collection, its first official expansion into the non-alcoholic category.

In time for Dry January, Dr. Zero Zero announced the launch of its Amaro non-alcohol version: AmarNo.

Spindrift announced four new varieties launching in the new year: the Nojito, Peach Strawberry, and two new iced tea innovations: Mint Green Tea and Mango Black Tea.

Health-Ade, Torrance, Calif., is launching Keep The Happy in Happy Hour, a campaign to kick off the new year and inspire consumers to choose kombucha as they look for alcohol swaps. 

Orange County, Calif.-based HighBridge Premium Cannabis announced the recent signing of a Beverage Production Agreement with Great White Industries. Located in Phoenix, Great White is a leader in the Arizona cannabis industry. 

Reed’s Inc. launched two new, zero-sugar REAL Ginger Ale Mocktails: Shirley Tempting and Transfusion.