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Home » Mountain Dew

Articles Tagged with ''Mountain Dew''

2015 Beverage Bottler of the Year: Pepsi-Cola Bottling Co. of Luverne

Pepsi distributor's focus on customer service is key to success
jessica Jacobsen
Jessica Jacobsen
January 12, 2015

On the drive through Crenshaw County in Alabama, motorists will see a number of small towns, vast woodlands and maybe a few deer. But as drivers pass the handful of restaurants and general stores throughout the county, they might also notice something else: the Pepsi logo.


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PepsiCo Americas Beverages pushes forward with innovations

New beverages, fountain systems designed with customers, consumers in mind
jessica Jacobsen
Jessica Jacobsen
July 11, 2014

Among the iconic, long-standing TV programs that Americans tune in to, one factor can be vital to their longevity: evolution. In “The Simpsons,” Lisa goes from always wanting a pony as a pet to being a vegetarian and a mini-activist, whereas Walter White went from being a desperate chemistry teacher to a drug lord in “Breaking Bad.”


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Celebrity power helps beverage brands connect with consumers

Absolut vodka partners with Lady Gaga, Mountain Dew takes fans behind the scenes of new X-Men movie
June 16, 2014

Honest Tea, an independent operating unit of The Coca-Cola Co., reported that it recycled 108,704 containers at its Great Recycle events, which took place throughout the country during Earth Month in April.


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Mountain Dew brings exclusive Taco Bell soda to retail

Mtn Dew Baja Blast will be available in bottles and cans for a limited time starting May 5
April 24, 2014

Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., will make its Mtn Dew Baja Blast carbonated soft drink available at retail for the first time.


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Mountain Dew teams up with new X-Men movie for campaign

Fan-focused international campaign will reach consumers in nearly 30 countries
March 17, 2014

Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., announced an official, international partnership with 20th Century Fox’s upcoming “X-Men: Days of Future Past” film, which premieres in U.S. theaters May 23.


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Kickstart by Mountain Dew Black Cherry and Limeade

February 11, 2014

After launching Kickstart by Mountain Dew for the morning drinking occasion last year, PepsiCo Inc. added Black Cherry and Limeade flavors to its Kickstart by Mountain Dew lineup to fulfill the nighttime drinking occasion.


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Taco Bell embarks on largest beverage menu expansion in its history

Quick-service restaurant leverages PepsiCo partnership with six new offerings
January 20, 2014

Taco Bell Corp., a subsidiary of Louisville, Ky.-based Yum! Brands Inc., announced that it has taken its PepsiCo partnership to the next level by introducing six new beverage offerings.


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PepsiCo takes Mountain Dew Kickstart from day to night

New flavors target nighttime drinking occasion
January 14, 2014

PepsiCo, Purchase, N.Y., added two flavors to its Kickstart by Mountain Dew portfolio in order to target a new drinking occasion.


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2013 Beverage Innovations of the Year

Beverage Industry's 2013 list of industry-changing brands
Stephanie Cernivec
December 11, 2013

In the technology world, one of the first things that might come to people’s minds when they hear the word “innovation” is Apple.


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Mountain Dew, Doritos to host Every 2 Minutes auctions

Brands give fans the chance to bid for Xbox One systems
September 3, 2013

This fall, Purchase, N.Y.-based PepsiCo’s Mountain Dew and Doritos brands will give fans a chance to bid on thousands of Xbox One entertainment systems through their "Every 2 Minutes" online auction experience.


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